University Mitsubishi Blog

Famous Pizza Parlor Uses Mitsubishi Mirage for its Delivery Vehicle Fleet

September 27th, 2023 by

The Mitsubishi Mirage hatchback may be getting discontinued after the 2023 model year, but a new core model for Mitsubishi may become the next base for future models in its wake. Moreover, the Mirage is the last most affordable car with the most fuel efficiency for a gasoline model on the market. The Mitsubishi Mirage…

Reputation Ranks Mitsubishi Motors Highest in Customer Experience

September 20th, 2023 by
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Mitsubishi Motors is starting to make some changes for the future lineup. Currently, Mitsubishi Motors North America feels a little limited, having recently discontinued the Mitsubishi Mirage hatchback. The most affordable car on the market, gone. Working on a new core model to become the basis of the lineup’s battery-electric vehicles (BEVs) or plug-in hybrid…

There Was Once a Dodge-inspired Mitsubishi Pickup Truck Called the Mountain Max

September 12th, 2023 by
University Mitsubishi Logo Evolution Feature

The midsize truck market is the category for automakers all over to cash in on. With only one or two models to speak of currently making up this part of the industry, it would be a shame if Mitsubishi Motors didn’t also introduce its own pickup truck to the U.S. market. The Mitsubishi Triton is…

2024 Mitsubishi Outlander Receives TSP Rating from the IIHS

September 6th, 2023 by

Not all cars are built equal. Some are made for performance, some for lifestyle, and others place a focus on safety. Even then, all cars have to pass certain standards, such as the ever-increasing standards by the European Union for carbon dioxide (Co2) emissions or the safety standards places by the National Highway Traffic Safety…

Some Helpful Tips to Prepare Your Car for the Winter Weather

September 1st, 2023 by
University Mitsubishi Maintenance

It’s that time of year again. Wait, this sounds familiar. Ah, yes, we talked about car maintenance back in June in preparation for the summer. Car maintenance for both extreme weather conditions is actually a good habit to practice every year. Even the best well-kept cars could benefit from a little tune-up when it comes…

Find the Most Affordable Car When You Shop for the Mitsubishi Mirage

August 23rd, 2023 by

When shopping for a new car on a budget, or shopping for a teen driver’s first vehicle that won’t have them racing around town, a great choice is the 2023 Mitsubishi Mirage. Known as the most fuel-efficient, gas-powered vehicle in America, it’s also the most affordable. With a starting MSRP of $16,245 (plus destination fee),…

Mitsubishi Motors Discontinues Mirage to Make Room for New Core Model

August 16th, 2023 by

Every major automaker in the world is making the shift to battery-electric vehicles (BEVs), and some are being a little dramatic. Not naming names, but some high-performance brands have been making the “last call” for the last year. In a world where the auto industry becomes electric, some models are going to have to go…

Mitsubishi Reveals New 2024 xForce Overseas

August 11th, 2023 by

Remember that unnamed compact SUV the Mitsubishi Motors Corporation (MMC) teased right before the 2023 Indonesia International Auto Show? Turns out it was a lot more like the XFC concept than previously thought. Making its official debut, the new Mitsubishi xForce has been revealed overseas, and the automaker has plans to keep it there. Available…

Mitsubishi Sheds Some Light on Mysterious Compact SUV

August 2nd, 2023 by

What’s on the agenda for Mitsubishi Motors? We’ve heard rumblings of new concepts after the automaker announced its 2024 North America lineup, but Mitsubishi also has plans for the rest of the year (2023). According to the “Challenge 2025” business strategy, there are several new models joining the global lineup, the rebadged Renault Clio/Mitsubishi Colt…

Team Mitsubishi RALLIART Returns to the Asia Cross Country Rally 2023

July 28th, 2023 by

Between all the awards lists and competitions, there is one race overseas that tests the ruggedness and capability of vehicles – it’s the Asia Cross Country Rally (AXCR)! Many well-known automakers enter modified versions of vehicles in their lineup to win the race, and wouldn’t you know it, Mitsubishi Motors has been there to claim…

What’s New for the 2024 Mitsubishi Eclipse Cross

July 21st, 2023 by

2023 is halfway done, and that means it’s time to start planning for 2024. Well, maybe not that soon, but the auto industry is already gearing up. Earlier this month (July 2023), Mitsubishi Motors announced its North America lineup. There aren’t a lot of changes, and some things seem to be missing from 2023 are…

Renault Secures Hybrid and PHEV Models for Alliance with New Joint Venture

July 14th, 2023 by
University Renault Nissan Mistsubishi Alliance

Get ready for more electrified models from Mitsubishi Motors! Hybrids, plug-in hybrid electric vehicles (PHEVs), and battery-electric vehicles (BEVs) are the talk of the auto industry these days. Many automotive groups revealed their business plans to meet the growing demand for electrified vehicles as the regulations in Europe become tighter and tighter. Mitsubishi, a part…

Highlights of the 2024 Mitsubishi Motors North America Lineup

July 7th, 2023 by

Summertime is usually the time automakers start gearing up for the next model year and leave the current model year behind. Most of the time, the same vehicle is offered, with a couple of tweaks. After coasting the next-generation wave for the 2022 Mitsubishi Motors lineup, the automaker then added a couple of Ralliart special…

Three Forgotten Mitsubishi Concepts We Want to See from Challenge 2025

June 30th, 2023 by
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What could Mitsubishi Motors be working on? It’s been a long time since the Renault-Nissan-Mitsubishi Alliance put Mitsubishi on the front lines as the first of the three automakers to come out with a new model to heat things up, but there hasn’t been anything new. We got new generation models of most vehicles in…

Mitsubishi Motors Debuts New 2023 Mitsubishi Colt

June 23rd, 2023 by

Mitsubishi Motors finally gave us a glimpse at what it’s working on with the “Challenge 2025” business strategy announcement. Amongst the six models the automaker teased for 2023 release is the all-new Mitsubishi Colt. No longer a sports car, the Mitsubishi Colt returns as a hatchback, and comes with a hybrid option. We were wondering…

Keeping Your Car Clean and Protected this Summer is Easy with These Tips

June 14th, 2023 by

It’s that time of year again! Yes, it’s time to plan long road trips, tanning at the beach, and being a good ol’ lazy bum poolside. Who doesn’t like a little getaway during the summer? Marco Island may finally be dry after the hurricane flooding, so why not plan a day or two at one…

The IIHS Awards the 2023 Mitsubishi Outlander PHEV with a TSP Rating

June 7th, 2023 by

With so many automobiles available in the market, consumers have a lot to choose from. Depending on the criteria a consumer may be judging a vehicle on – horsepower, style, or safety, to name a few – the car they ultimately buy may differ. Even with all the cool tech popping up in automobiles, artificial…

Two Mitsubishi Models Win Money’s “Best Autos of 2023” Awards

May 31st, 2023 by

Safety has become an increasingly important factor when it comes to designing and producing today’s automobiles. Sure, doors with no B-pillar to connect to may look cool, but they also got a pretty dark name over time – suicide doors. Looking past some of these futuristic designs that are namely for show only, many automakers…

Mitsubishi Electric Partners with Commsignia Ltd for V2X Autonomous Car Tech

May 25th, 2023 by

The Mitsubishi Motors Corporation (MMC) is more than just an automotive group. With a focus on electric appliances, mobile technology, and even a hand in the space program at one point, there are many subsidiaries that make up MMC, with Mitsubishi Motors being just one angle the corporation focuses on. Mitsubishi Electric gets a lot…

Mitsubishi Motors Holds Showcase for Outlander PHEV During 2023 Electrify Expo

May 18th, 2023 by

Mitsubishi Motors has a lot of new models coming to its lineup if the “Challenge 2025” business plan announcement was anything to go by. Six were revealed to be released over the course of the year (2023), with the new Colt and Colt Hybrid joining the lineup, plus a mysterious new compact SUV. Finally, the…

Mitsubishi Motors Reveals Six Models for Release in 2023

May 16th, 2023 by

Mitsubishi Motors has been pretty busy planning its new lineup. With a reveal of 16 models to be released over the next few years, it doesn’t seem like many of them are brand new just yet. Many of them seem to be refreshed versions of models currently in the lineup, but according to the automaker’s…

A Review of Mitsubishi Motors and Earth Day 2023

May 5th, 2023 by

Earth Day 2023 happened on April 22, 2023, but just because it’s come and gone doesn’t mean that’s any reason to not keep up the spirit and go a little more green every day. Whether it’s recycling more or being more mindful of your own carbon footprint, Earth Day can be any day, and buying…

2023 Mitsubishi Outlander PHEV Wins NWAPA Northwest Outdoor Activity Vehicle of the Year Award

April 25th, 2023 by

Mitsubishi Motors has been changing things up since it joined the Renault-Nissan Alliance, now the Renault-Nissan-Mitsubishi Alliance. After unveiling the Alliance 2030 business plan, the Alliance plans to release ten battery-electric vehicles (BEVs) by 2030. Mitsubishi is providing some of those BEVs, while also creating electrified variants of popular nameplates, like the upcoming Mitsubishi Colt…

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Mitsubishi Motors Uses ZeroLight for New Outlander PHEV Marketing Campaign

April 20th, 2023 by

According to Mitsubishi Motors recent “Challenge 2025” Business Strategy, the automaker is pushing all of its focus onto expanding its lineup and introducing new electrified vehicles and battery-electric vehicles (BEVs). The Mitsubishi Outlander PHEV is one of the brand’s strongest nameplates, first doing exceptionally well overseas and then coming to the states. When the 2022…

Teases New Revival of Mitsubishi Colt as a Hybrid Option

April 11th, 2023 by

In March 2023, Mitsubishi Motors finally gave us all a glimpse at what the automaker is working on. Called “Challenge 2025”, we got a lineup of 16 models Mitsubishi will be rolling out over the next five years, nine of which will be battery-electric models (BEVs). After the Alliance 2030 business plan announcement, it’s nice…

Mitsubishi Motors Recent Sales Success Could Result in Ralliart Investments

April 7th, 2023 by

Mitsubishi Motors has been changing up ever since it joined the Renault-Nissan Alliance to become the Renault-Nissan-Mitsubishi Alliance. Sharing resources and working on plug-in hybrid and battery-electric vehicles, we should soon see a growth in the Mitsubishi Motors lineup. In March 2022, the Alliance announced “Alliance 2030”, a new business plan for the rest of…

Mitsubishi Motors Unveils New Triton XRT Concept

March 31st, 2023 by

Mitsubishi Motors has seen some real success since its release of the new generation of the Outlander SUV. Sales are up, plans for upcoming battery-electric vehicles (BEVs) are going into production, and the Mitsubishi Triton/L200 will be entering a new generation in 2024. The sixth generation of the Triton is also the Launchpad of a…

Mitsubishi Motors Announces “Challenge 2025” Business Strategy

March 21st, 2023 by

Mitsubishi Motors has been keeping everyone in the dark about what it plans to do about its electric lineup going forward. Switching back-and-forth between the Eclipse Cross PHEV and the Outlander PHEV as the new flagship model of the automaker, we’ve been waiting to see what comes next. A new model is still in the…

Mitsubishi Motors Dealership Customer Service Ranks High in 2022 J.D. Power CSI Study

March 16th, 2023 by
University Mitsubishi Logo Evolution Feature

In recent years, Mitsubishi Motors has brought a new generation of their model lineup to the market, and consumer interest in new models like the new generation of the 2022 Mitsubishi Outlander and Outlander PHEV. With Ralliart-inspired models on the way, like the Mitsubishi Mirage Ralliart Edition, and the mysterious Ralliart model, Mitsubishi isn’t just…

Mitsubishi Vision Ralliart Concept Set for Release by 2024

March 2nd, 2023 by

The Japanese automaker Mitsubishi Motors has set its sights on new alternative fuel entries into its future lineup. According to the Renault-Nissan-Mitsubishi Alliance new business strategy, Alliance 2030, all eyes are still on Mitsubishi as the first of the three to launch a new model and start the new line of battery-electric vehicles (BEVs) and…

MMNA Celebrates 40 Years with 40th Anniversary Special Edition of Outlander and Outlander PHEV

February 1st, 2023 by

In late 2021, Mitsubishi Motors North America celebrated 40 years in the U.S. market by releasing the next generation of the Mitsubishi Outlander SUV. Highlighting the new SUV with the flashy “Thunderstruck” campaign, the automaker got a lot of attention for the Outlander, and has pushed the Outlander PHEV ahead to empower its upcoming electrified…

Mitsubishi Motors Wins SUV of the Year from Puros Autos for Second Consecutive Year

January 26th, 2023 by

When it comes to buying a new car, a great way to learn what’s new or what’s best is to read up on cars currently in the market and what automotive journalists and publications are saying about them. Many sources not only post reviews of new cars, they also have “Best of” lists and competitions…

Mitsubishi Electric Talks “Smart Society” at 2023 CES

January 6th, 2023 by

The 2023 Consumer Electronics Show (CES) is underway, and if the 2022 CES was the appetizer, the 2023 show is the main course. Now that just about every automaker has taken on the mantle of battery-electric vehicles (BEVs), everyone is looking towards how to make cars a part of the growing digital economy. From smartphones…

The Success of Mitsubishi Motors in 2022

December 21st, 2022 by

Over the course of 2022, Mitsubishi Motors has been a little quiet in terms of new vehicles said to come from the automaker. With the Renault-Nissan-Mitsubishi Alliance working on new electric vehicle (EV) architecture and battery-electric vehicle (BEV) technologies, the first new model to come from the Alliance rests on the shoulders of the Japanese…

Another Look at the Eclipse Cross for the New Mitsubishi Flagship Title

December 15th, 2022 by

With Mitsubishi Motors placing a lot of attention on the SUVs of its lineup, a lot of buzz has surrounded the next generation of the 2022 Mitsubishi Outlander. Still reigning in the way of sales, the Outlander has already sold 30,481 units Year-to-Date (YTD) 2022 compared to last year, about a 70-percent increase in sales….

Mitsubishi Motors Earns More EV Credit as the 2023 RJC Car of the Year

December 7th, 2022 by

Mitsubishi Motors may be working towards a new icon to be the face of the company with the Eclipse Cross PHEV, but a plug-in hybrid electric vehicle is only half the battle. Set to launch the next new model lineup for the Renault-Nissan-Mitsubishi-Alliance, the automaker is sharing resources with Nissan to design EV platforms for…

Mitsubishi Dominates the Asia Cross Country Rally 2022 with a Ralliart Triton Pickup Truck

December 1st, 2022 by

Does anyone remember the rally days of Mitsubishi Motors? For those that don’t know, when Mitsubishi first came to America, the automaker introduced themselves as a rally race car producer. With the sports and racing group Ralliart pumping out high-performance vehicles like the Mitsubishi Lancer Evolution, there was a time where Mitsubishi could run circles…

Future Plans for the Renault-Nissan-Mitsubishi Alliance

November 23rd, 2022 by
University Renault Nissan Mistsubishi Alliance

In May 2020, the Renault-Nissan-Alliance shared its revised plans for Alliance 2025. The plan was to have Mitsubishi Motors lead the pack with a new model set for release, but instead, Mitsubishi backed out of Europe, only to get a helping hand from Renault with a rebadge for Mitsubishi. We’re still waiting on that new…

Change Up the Potatoes for Thanksgiving with a Sweeter Recipe this Year

November 17th, 2022 by

Thanksgiving is a great time to get together with family and eat some really tasty food. Every year is a blast, and the number of dishes to try are plenty. Whether going home to see the folks, joining a potluck, or having a “Friendsgiving” this year, it’s always nice to take a little pressure off…

Green Car Journal Awards 2023 Mitsubishi Outlander PHEV with the 2023 Family Green Car of the Year

November 10th, 2022 by

The auto industry is changing, and with it, the auto market. A decade ago, alternative fuel type vehicles were more of a luxury item, not very popular, and were thought to be just a fad. Surely, gasoline internal combustion engines would reign supreme forever, right? Well, fossil fuels will only last for so long, and…

Renault-Nissan-Mitsubishi Talk About Creating New EV Company Ampere

November 4th, 2022 by
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With every major automaker and automotive group making the shift towards electric vehicle (EV) development, the only way to survive in the new market is to develop new EVs and do it quickly. Many automakers released a new business strategy for the rest of the decade, with most estimating as much as 50 battery-electric vehicles…

Mitsubishi Motors Adds More Standard Features to the New Outlander PHEV

October 28th, 2022 by

Mitsubishi has been releasing new generation models of almost every nameplate in the lineup, and with the recent release of the Mitsubishi Outlander PHEV, the new upgrades certainly make it stand out from the competition, or at least match it. Mitsubishi Motors is working on some new things with the Renault-Nissan-Mitsubishi Alliance, such as Ralliart…

Mitsubishi Reveals Its New XFC Concept High-Performance SUV

October 21st, 2022 by

Mitsubishi Motors is seeing a new kind of success in the states with its release of the new generation Outlander for 2022, a lot more success with the Outlander PHEV since its release to the states, and the specs for the New 2023 Outlander PHEV are already out. Q3 of sales was some of the…

Mitsubishi Releases Pricing for New 2023 Outlander PHEV

October 14th, 2022 by

With Mitsubishi Motors adding next generation models and upgrades to its lineup, we’re eagerly waiting to see what comes next – like it’s supposed new Mitsubishi C/D segment model being added to the lineup. Whatever happened to that anyway? It better not be the Renault Clio hybrid rebadge, that’d be a bigger letdown than the…

Mitsubishi Motors North America Gains Strong Foothold in America with Best YTD Sales in 2022

October 7th, 2022 by

Two years ago (2020), Mitsubishi Motors announced a new model coming from the Japanese automaker. This was during a conference with Renault-Nissan-Mitsubishi announcing its mid-term plans for Alliance 2022, a business strategy to strengthen bonds between the three automakers as well as tease their new lineup of models and automotive technology. This of course included…

Updated Specs for 2023 Mitsubishi Outlander PHEV

September 29th, 2022 by

The 2023 Mitsubishi Outlander PHEV is coming to the U.S. market this November, 2022. Known as the world’s best-selling plug-in hybrid electric vehicle (PHEV), the Mitsubishi Outlander PHEV, Mitsubishi started releasing next-generation models of many vehicles in the lineup in 2022, and the Outlander PHEV is one of the latest to get some upgrades. With…

Recent Consumer Experience Study by Reputation Ranks MMNA in Second Place

September 21st, 2022 by

Mitsubishi Motors is going through some changes as of late, and its new Ralliart Edition models have given hope for something more akin to Mitsubishi rally race cars and not just another SUV or crossover. As the automaker continues to evolve, it’s nice to know when it comes to consumer experience is still top notch….

Are Ralliart Special Editions Just the Start for Mitsubishi Sports Cars?

September 15th, 2022 by

Mitsubishi Motors released its 2023 Mitsubishi lineup, and although the rebadged Renault Clio is still missing, probably a purely European model, something new has been added. In 2021, Mitsubishi brought back Ralliart, the same performance group responsible for the Mitsubishi Lancer Evolution and the Mitsubishi Starion 4WD. In fact, when we saw the concept for…

Details About 2023 Mitsubishi Mirage Ralliart Edition

September 7th, 2022 by

Back in 2021, Mitsubishi Motors reignited the flame for sports car fans when the automaker decided to bring back Ralliart, the name behind the Evolution nameplate and known for the Lancer Evolution. Although this new incarnation of Ralliart is slated to be an aftermarkets group that can offer a catalog of parts to modify a…

Mitsubishi Motors Announces 2023 Lineup

September 2nd, 2022 by
University Mitsubishi Logo Evolution Feature

Mitsubishi Motors has been pretty busy releasing new generation models of many vehicles in the lineup. Returning for the 2023 model year (MY23), the entire lineup comes with the same great features, and some will even release a Ralliart variation, with styling and upgrades for the aftermarket Mitsubishi subsidiary. Brought back in 2021, Mitsubishi revived…

Check Out This Mitsubishi Xpander Bodykit by Speedline Industries

August 25th, 2022 by

When it comes to Mitsubishi Motors rally cars, we wonder what happened to them all. We had a whole series on “Mitsubishi Sports Cars from the Past”, starting with the Galant-AMG back when AMG was still taking orders from other automakers (not Mercedes-Benz), and covering the likes of the Mitsubishi Colt, Mitsubishi Eclipse, and a…

Mitsubishi Motors Offers More Maintenance Options with Financing through Sunbit

August 18th, 2022 by
University Mitsubishi Logo Evolution Feature

Mitsubishi Motors has a lot of history as an automaker and in North America. With its first entry into the U.S. as a rally race car brand, there were many sports cars Mitsubishi Motors is known for. Even with the new generation lineup featuring the 2022 Mitsubishi Outlander, 2022 Mitsubishi Outlander PHEV, 2022 Mitsubishi Eclipse…

Mitsubishi Electric Introduces the Futuristic Inca Jay Cockpit

August 12th, 2022 by

The Mitsubishi Electric Inca Jay digital cockpit is going to change the game when it comes to interior automobile cabins. During the 2022 Consumer Electronics Show Mitsubishi Electric was focused on taking what we already have available and making it better, where many automakers were focused on presenting all-digital interiors that allows consumers to connect…

Mitsubishi Sports Cars from the Past Special Edition

August 3rd, 2022 by

We thought we found all the Mitsubishi Sports cars we could for our “Mitsubishi Sports Cars from the Past” series, but it seems there were a few hiding in the history of the automaker. There are only three vehicles left, so we’re going to call this last entry a special edition. Some of the names…

Mitsubishi Sports Cars from the Past – The Mitsubishi Colt

July 27th, 2022 by

We’ve been running a new series on the University Mitsubishi blog as of late. “Mitsubishi Sports Cars from the Past” has had a good run, but it seems we’re running into the last well-known Mitsubishi Motors vehicle that could be called a sports car. It didn’t want any World Rally Championship (WRC) titles like the…

Mitsubishi Sports Cars from the Past – The Mitsubishi Eclipse

July 21st, 2022 by

When Mitsubishi brought the Eclipse sports car back as the Eclipse Cross, there was a lot of mixed feelings. We’re still waiting for the return of the automaker’s rally car days, like the Lancer Evolution of Mitsubishi Starion 4WD. Still going in strong in 2022, the 2023 Mitsubishi Eclipse Cross was revealed with the new…

Mitsubishi Sports Cars from the Past – The Mitsubishi Starion 4WD

July 15th, 2022 by

This week on our segment about “Mitsubishi Sports Cars from the Past”, we want to pay a little respect to a vehicle that never got off the Launchpad but couldn’t been something great before moving onto the likes of the Mitsubishi Eclipse, 3000GT VR-4, and the Colt. And yes, that last one shares a name…

Mitsubishi Sports Cars from the Past – The Mitsubishi Lancer Evolution

July 7th, 2022 by

Mitsubishi Motors has claimed to place all of its focus onto electric vehicles (EVs) and battery-electric vehicles (BEVs) as a part of its plans to lead the new business strategy for the Renault-Nissan-Mitsubishi Alliance, Alliance 2030. Said to be a new C-D segment car from Mitsubishi Motors, there was once talk about bringing back the…

Mitsubishi Sports Cars from the Past – The Mitsubishi Galant AMG

July 1st, 2022 by

It would seem Mitsubishi Motors has pretty much moved on from its rally car roots to focus on electric vehicle (EV) development with the rest of the Renault-Nissan-Mitsubishi Alliance, according to the Alliance 2030 business plans. All eyes are still on Mitsubishi Motors for the model that will lead the next phase for the Alliance,…

Renault-Nissan-Mitsubishi Alliance Focus on EV Production

June 24th, 2022 by
University Renault Nissan Mistsubishi Alliance

2030 is the new target year for the auto industry. Just about every large automotive group has launched a roadmap for the rest of the decade, with a focus on electric vehicles (EVs), batter-electric vehicles (BEVs), car connectivity, digital mobile living spaces, autonomous driving, and all sorts of crazy stuff. One of the many automotive…

What Is Next for Mitsubishi Infotainment Technology?

June 17th, 2022 by

Mitsubishi Motors has been pretty busy as of late, and the automaker is focused on its current lineup. After the pandemic, the Renault-Nissan-Mitsubishi Alliance held a digital conference in May 2022 to revisit their business strategy, Alliance 2022. The new plan was for Mitsubishi Motors to take the lead with the first new model to…

Why Consumers Love the Mitsubishi Mirage

June 9th, 2022 by

The Mitsubishi Mirage has been regarded as a reliable hatchback in the auto industry. With the Mitsubishi Motors lineup gearing up to expand, the Mirage has remain almost untouched. When you have a vehicle that’s known for its fuel efficiency, adding unnecessary bells and whistles that will bog it down will just ruin its good…

Renault-Nissan-Mitsubishi Alliance Announce Plans for New EV Facility

May 26th, 2022 by
University Renault Nissan Mistsubishi Alliance

Since the Renault-Nissan-Mitsubishi Alliance formed, sharing resources across all three alliance partners was the plan. A lot of this comes down to cross-brand development, with platforms and technologies shared. For instance, the Alliance currently has five electric vehicle (EV) platforms utilized by various models. The new platform from Nissan could easily be one of these,…

The Next-gen 2023 Mitsubishi Outlander PHEV Has Been Revealed

May 19th, 2022 by

If there’s one thing we know about Mitsubishi Motors, like the rest of the world, this automaker is moving towards greener pastures with eco-friendly vehicles. A part of the Renault-Nissan-Mitsubishi Alliance, a lot of interesting technology for powertrains and entertainment should be showing up within the next few years. While we’re all waiting for Mitsubishi…

Gives Back to Employees with a Groundbreaking Work-From-Home Policy

April 20th, 2022 by
University Mitsubishi Logo Evolution Feature

Everyone currently working from home, raise your hand. Just-kidding, we can’t see if you raised your hand or not, but most likely, if you’re reading this, you’re probably happily working from home. When the Coronavirus pandemic hit in 2020, it changed the world in many ways. Many companies and industries were affected, with some shutting…

Check Out What’s New on the 2023 Mitsubishi Eclipse Cross

April 14th, 2022 by

Mitsubishi Motors has been updating its lineup as of late, releasing next-generation models of most vehicles in the lineup – sorry Mirage, no word on you yet. Part of the Renault-Nissan-Mitsubishi Alliance, the group released its business plan Alliance 2030 to discuss upcoming electric vehicles (EVs) and interconnected car technology, but Mitsubishi seems more focused…

Mitsubishi is Keeping a Golden EV in Japan, but Why

April 6th, 2022 by

Have you ever thought of importing a vehicle from overseas that is not available in the U.S.? It’s a common thought many automakers have. Unbeknownst to many consumers, automakers usually have twice as many vehicles available in Europe, Japan, or really any other continent in the east, than what is shown on their U.S. website….

Mitsubishi Motors Sponsors Team Mitsubishi Ralliart for AXCR 2022

March 30th, 2022 by

This summer, an overseas rally competition will put drivers, and their vehicles, through grueling off-road courses in the mountains and jungles of Southeast Asia. A cross country rally event certified by the Federation Internationale de l’Automobile (FIA), the Asia Cross Country Rally (AXCR) takes place in Thailand, held in the hot and humid climate sure…

Mitsubishi Motors Releases 2022 Mitsubishi Outlander Black Edition

March 22nd, 2022 by

Mitsubishi Motors sure is making a small fortune thanks to the success of its next-generation 2022 Mitsubishi Outlander SUV. The best-selling Outlander yet, the automaker is seeing greater profits, and thus, is releasing next-generation vehicles for other models in the lineup, such as the next-generation of the Outlander PHEV, Eclipse Cross, with the next generation…

Mitsubishi Outlander Named 2022 Crossover Utility of the Year by HMPA

March 16th, 2022 by

The 2022 Mitsubishi Outlander SUV has been a huge success for the automaker. Bringing Mitsubishi to new heights, the company bounced backed, and Mitsubishi Motors is seeing huge profits from the Outlander. Not only did it set monthly and quarterly sales records during the time of its initial release, but it also accounted for 33-percent…

The Renault-Nissan-Mitsubishi Alliance Announces Alliance 2030

March 11th, 2022 by
University Renault Nissan Mistsubishi Alliance

The Renault-Nissan-Mitsubishi Alliance has been a little quiet. There was some noise back in 2020, but we all know that year didn’t go well for anyone. Alliance Ventures, whether or not it’s still alive, doesn’t have much news either. We were wondering if the Alliance was still in operation, but then in late February, we…

Mitsubishi Motors Updating Its Lineup

March 2nd, 2022 by
University Mitsubishi Logo Evolution Feature

Mitsubishi Motors seems to be on some shaky ground as of late, mainly overseas when the automaker decided to remove its lineup from the European market completely before making a deal with Renault to supply new models under the Mitsubishi name. Back in 2020, the Renault-Nissan-Mitsubishi Alliance had plans to bounce back after the Coronavirus…

Mitsubishi Electric Splits Up for New Building Systems Management Company

February 24th, 2022 by

Mitsubishi Electric has recently announced that after the company split in October 2021, a new subsidiary is being built. With all of the futuristic things Mitsubishi Electric is working on, attempting to make technology that can be installed in entire buildings and city infrastructure, the company needs to split up when the other half still…

Mitsubishi Motors Moves Forward with the 2022 Outlander

February 17th, 2022 by

The 2022 Mitsubishi Outlander has taken the automaker and launched into the land of success. After some years of ups and downs, Mitsubishi Motors joined the Renault-Nissan Alliance, and the five-year plan Alliance 2020 was under way. Well, things didn’t go so well with COVID-19 and the semiconductor chip shortage, so instead of burning cash…

The Mitsubishi Mirage Really is the Most Reliable Hatchback

February 10th, 2022 by

Does anyone remember that lovely little story we mentioned about a couple in Minnesota, USA who swore by their Mitsubishi Mirage? Reliable and affordable, with the title of most fuel-efficient (gasoline-powered) vehicle on the market, this couple had driven for over 400,000 miles in their Mirage hatchback in a little less than six years. Often…

Recent Renault-Nissan-Mitsubishi Conference Teases New Model

February 4th, 2022 by

Mitsubishi Motors has been making a lot of noise for the Mitsubishi Outlander SUV, which is fine and all, but a lot of people are still wondering what ever happened to that C-D segment vehicle set to release? Back in 2020, the Renault-Nissan-Mitsubishi Alliance claimed that Mitsubishi would be the first automaker to release an…

2022 Mitsubishi Outlander Named SUV of the Year by Puros Autos

January 25th, 2022 by

2022 is already off to a crazy start, and when it comes to the auto industry, we’ve seen a lot of crazy concepts. During the 2022 Consumer Electronics Show, Mitsubishi Electric showed us all the ideas the company is working on to make life more automatic and simple. Although we’re still early in the New…

Mitsubishi Electric and Global Brain Launch New Investment Fund

January 20th, 2022 by

Mitsubishi Motors Corporation (MMC) has had many developments to share, cementing the automaker’s future of electric vehicle (EV) development for future Mitsubishi Motors models while also seeking new heights. With the recent revival of Ralliart, Mitsubishi teased a new Ralliart concept at the 2022 Tokyo Auto Salon, but also ““embodies Mitsubishi Motors’ vision for the…

Mitsubishi Motors Teases New Ralliart Concept

January 13th, 2022 by

Back in May 2020, the Renault-Nissan-Mitsubishi Alliance shared some plans with the industry about what’s next for Alliance 2022, the proverbial roadmap for the Alliance. In short, while Renault and Nissan focused on new electric vehicles (EV) and autonomous car tech, Mitsubishi Motors was the first in line to release a new vehicle. It’s been…

Mitsubishi Electric Shows New Mobile Products at 2022 CES

January 6th, 2022 by

Remember back in 2020, just before quarantine and shut downs started, there was the 2020 Consumer Electronics Show (CES). Although a hotspot to learn about the hottest consumer products coming to the market, automakers also tend to show up and set up an exhibit for concepts and upcoming features in future models. In 2020, several…

Accomplishments and Accolades for Mitsubishi Motors in 2021

December 23rd, 2021 by
University Mitsubishi Logo Evolution Feature

Mitsubishi Motors has been developing a lot of new tech over the last few years. At the moment, a lot of focus is being placed on the newest generation of their current flagship vehicle, the Mitsubishi Outlander, but as the automaker continues to move further and further away from internal gas combustion engines, a new…

Mitsubishi Electric Building SUSTIE Reduces Energy Consumption Below Zero

December 16th, 2021 by
University Mitsubishi Electric 2019 CES

The Mitsubishi Motors Corporation (MMC) has been through quite the number of developments, hasn’t it? Ever since becoming a part of the Renault-Nissan-Mitsubishi Alliance, consumers have been wondering what will be the next release from Mitsubishi Motors, with all sights set on a new electric vehicle from the automaker. Sister company Mitsubishi Electric is also…

Mitsubishi Motors North America Celebrates 40 Years in the US Market

December 9th, 2021 by
University Mitsubishi Logo Evolution Feature

It may be a surprise to some, but Mitsubishi Motors has been around for a little over 100 years. Celebrating its 100 Year Anniversary in 2017, Mitsubishi Motors had become a well-known name in the states, but the automaker didn’t make a splash stateside until 1982. Another surprise, the Dodge Colt, with a run-time of…

2022 Mitsubishi Outlander Named Vehicle of the Year by Victory & Reseda

December 1st, 2021 by

The 2022 Mitsubishi Outlander isn’t just all new. It’s also the new generation of the well-known SUV, flagship of the automaker – for now. Automotive journalists and publications are rounding up the awards for the year, and the 2022 Outlander keeps landing in the winner’s circle. Almost all happening at once, the Insurance Institute for…

Thanksgiving Recipes for 2022

November 24th, 2021 by

Hey South Floridians! Are you ready for the holidays? Thanksgiving is just in a few days, and we know there are a couple people out there with a Friendsgiving or potluck to attend to. Looking for a recipe to save yourself? This year, we’re sharing an appetizer and a dessert recipe, both that will get…

Mitsubishi Mirage G4 Wins Vincentric Best CPO Award

November 17th, 2021 by

We all know it’s that time of the year. People are going to be getting together now more than ever, and we know the COVID-19 pandemic is still out there. Be safe when spending time with family and friends – but we’re not here to preach. Around this time of year, many journalists and organizations…

Mitsubishi Motors New Thunderstruck Campaign is an Industry First

November 12th, 2021 by

Mitsubishi Motors has always had a focus on music when it comes to its advertising campaigns. Ranging from pop to rock, the automaker always finds a way to match a new model with the right kind of sound. Not too long ago, Mitsubishi Motors North America (MMNA) moved back into America to set up shop…

2022 Mitsubishi Outlander Lands on WardsAuto 10 Best Interiors List

November 10th, 2021 by

Whew, only a few months left to go for 2021. We can do this people. We can make it to 2022. After all the fallout of 2020, things are going to slowly start looking up. As the year comes to a close, automotive journalists and organizations are starting to put together their “Best of” lists,…

MMNA and RTJ Find Their Team for the 2021 Rebelle Rally

September 21st, 2021 by

Mitsubishi Motors North America (MMNA) and Record the Journey (RTJ), a military veterans charity, are returning to the Rebelle Rally for 2021. What started as a marketing campaign for MMNA, as well as a way to get involved with the community, was the “Small Batch – Big Impact” Initiative. Since it started, Mitsubishi Motors has…

Mitsubishi Motors Adds to its Lineup

September 16th, 2021 by
University Renault Nissan Mistsubishi Alliance

Mitsubishi Motors has been in a state of exploration as the automaker finds itself. Although everyone, including shareholders, were expecting a return of the Lancer EVO, or even just a sports car, the automaker has made it very clear that all sights are on EV development. During the latest shareholder meeting, Mitsubishi Motors didn’t pull…

2022 Mitsubishi Outlander Receives a TSP+ from the IIHS

September 8th, 2021 by

The Insurance Institute for Highway Safety (IIHS) is known for its rigorous crash testing of vehicles to find out which vehicles currently available on the market are safe and can withstand the impact of a car crash. As we get closer to the end of the year, automakers will be rolling out the next model…

Mitsubishi Enters Outlander into 2021 Rebelle Rally

August 25th, 2021 by

Back in 2018, Mitsubishi Motors North America (MMNA) started a new campaign – “Small Batch – Big Impact”. The idea was simple. Mitsubishi Motors would produce a small number of every model in the lineup, say a handful. Each unit, instead of being sold, is donated in some way to the community or a group…

The 2022 Mitsubishi Outlander SUV is the New Entry-Level SUV

August 18th, 2021 by

Mitsubishi Motors North America (MMNA) has been going through some changes as of late, but while it completes its metamorphosis, the automaker has been releasing newly redesigned versions of the models in the lineup, and the Mitsubishi Outlander SUV regained its popularity with the 2022 model year. When MMNA first launched the all-new 2022 Outlander…

Mitsubishi Motors North America Donates Outlander PHEV to Charis Health Center

August 12th, 2021 by

We all thought 2020 was long and gone for Florida, but it seems the fight against COVID-19 is not yet over with the latest mutation of the virus. All those super-spreader parties are all worth it now, aren’t they? That was sarcasm. Get it together, Florida. As the nation continues to battle the virus, automakers…

Mitsubishi Eclipse Cross Wins Segment Award in 2021 AutoPacific VSA Awards

August 3rd, 2021 by

Mitsubishi Motors may have been a bit of a mystery over the last year, but after the recent shareholders meeting, the vision for the automaker has become clearer in just a few weeks. Electric vehicle development is the focus for Mitsubishi Motors, and to support that new image, a new plug-in hybrid electric vehicle (PHEV)…

Mitsubishi Motors Bounces Back After Q2 2021

July 29th, 2021 by

Over the last year, Mitsubishi Motors has been finding itself as an automaker. With a new look, new technology, and a mysterious new model on the horizon, there are a lot of changes coming – soon. The Japanese automaker even named a new flagship model as the new image, replacing the iconic Mitsubishi Outlander SUV…

2022 Mitsubishi Eclipse Cross Earns 5-Star Safety Rating from NHTSA

July 21st, 2021 by

When it comes to automobile safety, there are two organizations consumers know they can trust. These are the Insurance Institute for Highway Safety (IIHS) and National Highway Traffic Safety Administration (NHTSA). The former performs five safety tests, as well as reviews safety features, when rating a vehicle for safety. NHTSA has 75 different auto safety…

Mitsubishi Motors Waiting on Renault for the European Market

July 16th, 2021 by

When it comes to Mitsubishi Motors and the new vehicle the automaker is supposed to be releasing, as per the new business strategy for the Renault-Nissan-Mitsubishi Alliance, everyone is in the dark. Even the shareholders, wanting the automaker to bring back the Lancer Evolution – it’s time – but Mitsubishi Motors is currently focusing on…

The 2022 Mitsubishi Eclipse Cross Checklist

July 9th, 2021 by

The 2022 Mitsubishi Eclipse Cross has some updates for the new model year, but the crossover/SUV is mostly untouched. Not that it’s a bad thing to stick with the same stuff – if it works, it works – and if sales figures are anything to go by, the Eclipse Cross is a pretty strong seller…

Mitsubishi Motors Is Still Focused on EV Development

July 2nd, 2021 by
University Mitsubishi Logo Evolution Feature

Mitsubishi Motors has been a mystery over the last year. There have been many tidbits of news that have made many come to the conclusion of the renewal of the Lancer Evolution, or a similar vehicle model. We came to the same conclusion, and we’re sad to say that it isn’t happening. After the revival…

Is the New Mitsubishi Motors Vehicle an EV or a Sports Car

June 21st, 2021 by

Mitsubishi Motors Corp (MMC) sure has been one company to watch in the auto industry lately. All eyes are on the automaker, Mitsubishi Motors, with questions about what concept or production model will be revealed next? Back in May 2020, during a virtual presentation, the Renault-Nissan-Mitsubishi Alliance discussed the new business strategies for the Alliance…

More Information About the Mitsubishi Airtek Concept

June 18th, 2021 by

In April 2021, during the Shanghai Auto Show, Mitsubishi Motors revealed a concept in the works. Known as the Mitsubishi Airtek, there was little information on the new concept. At this time, the Airtek concept is only meant to sell in the Chinese market, but automakers are known to test in certain regions before going…

Is the Mitsubishi Starion 4WD the Lancer We’re Waiting For?

June 11th, 2021 by

Ever since Mitsubishi Motors Corp (MMC) announced that it will be re-establishing its Ralliart subsidiary. Most people today may not know it, but Mitsubishi Motors started out as a rally car brand, and Ralliart made many of the high-performance vehicles that won several races. One vehicle model was more beloved than most, the Lancer Evolution,…

Is Mitsubishi Bringing Back the Lancer?

June 4th, 2021 by

What has Mitsubishi Motors been up to lately? We know Mitsubishi Electric is working on a lot of cool stuff, some futuristic tech for upcoming vehicles from the Motor company. What those vehicles entail is left to be seen. Since the virtual conference held by Renault-Nissan-Mitsubishi Alliance in May 2020, there has been little information…

Is Mitsubishi Motors Reviving Ralliart?

May 26th, 2021 by

Mitsubishi Motors has been quiet about any new concepts or models coming to the lineup. Save for promotions surrounding the newly refreshed Mitsubishi Outlander SUV, and the continuation of the Outlander PHEV, the automaker hasn’t commented on any plans to revive the Mitsubishi Lancer as a crossover, or at all. Pushing the market reach forward…

Renault-Nissan-Mitsubishi Alliance and Cross-Brand EV Development

May 20th, 2021 by
University Renault Nissan Mistsubishi Alliance

It has been a year since the Renault-Nissan-Mitsubishi Alliance held a virtual press conference to discuss the mid-term plans of Alliance 2022, the business strategy set forth for the Alliance for the next five years (at the time). A new business strategy was introduced, set up to still keep each automaker in competition with one…

Mitsubishi Electric Reveals Futuristic Tech for Upcoming Vehicles

May 12th, 2021 by

“We aim to be ahead of the trends in the industry…The Mitsubishi Electric technologies in this demonstration system have received very positive feedback from our customers and partners and we continue to work towards realizing creative, premium entertainment solutions.” Words spoken by Mark Rakoski, Vice President of Advanced Engineering, Mitsubishi Electric Automotive America. There are…

Mitsubishi Lancer EVO Tommi Makinen Edition Sets Auction Record

May 7th, 2021 by

On Sept. 15, 2016, the last Mitsubishi Lancer Evolution Final Edition sold for $76,400 at the end of an auction held by eBay and Mitsubishi Motors. With Mitsubishi having stopped selling the Mitsubishi Lancer and Lancer Evolution in the states, getting the last unit ever made was a huge deal for racing fans. One of…

New Rebranded Renault Models Coming to Mitsubishi Motors

April 29th, 2021 by

The Renault-Nissan-Mitsubishi Alliance, known as the Renault-Nissan Alliance prior to the addition of Mitsubishi in 2016, has had a lot of recent developments lately. Following the digital press release discussing new business strategies and upcoming vehicles from the Alliance in May 2020, we are seeing inklings of possible concepts, but all overseas, such as the…

Mitsubishi Motors Reveals Airtek at Shanghai

April 22nd, 2021 by

Who’s ready for a scientific experiment? It starts with a hypothesis and ends in a theory. Back in May 2020, the Renault-Nissan-Mitsubishi Alliance discussed mid-term plans for Alliance 2022, the strategy set forth for the Alliance several years ago. What was described as a Follow-the-Leader strategy, Mitsubishi Motors was set up as the automaker to…

Mitsubishi Motors Adds Garage Opener to Mitsubishi Connect

April 16th, 2021 by

You’re driving home, groceries or luggage in the car, and you just want to pull up and unload. Except, you need to get out of the car and open the garage or maneuver things through the front door if no garage. Well, this one is for the consumers who do have a garage and don’t…

New 2022 Mitsubishi Outlander a Sleeper Hit

April 7th, 2021 by

It seems every automaker is bouncing back after the storm that COVID-19 brought with it. Around this time last year, automotive manufacturing plants had shut down and automakers everywhere were seeing record lows for sales as the economy plummeted. It took some time, but with the vaccine and more people are taking precautions to stay…

Mitsubishi Motors Partners with Emergent Media for Miniseries Soul Pursuits

April 2nd, 2021 by

Having recently released the new Mitsubishi Outlander and Outlander PHEV, the automaker is doing well in 2021. To think just a year ago, the automotive industry shut down for a short time. Even when the industry reopened, many automakers, including Mitsubishi, got involved with the community. Mitsubishi Motors has already begun its Small Batch –…

Mitsubishi Motors Ranks Number Three on 2021 J.D. Power CSI Study Once Again

March 24th, 2021 by
University Mitsubishi Logo Evolution Feature

Within the first quarter of 2021, Mitsubishi Motors has launched three revised vehicles, along with the all-new 2022 Mitsubishi Outlander. Complete with a new design to deliver high quality, top value, and leading-edge technology in its vehicles, the upgraded Outlander PHEV is a testament to increasing success. Speaking of a constant increase in success, Mitsubishi…

Mitsubishi Motors Announces a New EV Car

March 17th, 2021 by

In May 2020, the Renault-Nissan-Mitsubishi Alliance announced the mid-term plans for Alliance 2022, the five-year roadmap for the Alliance as an automotive group while still keeping each entity in competition with the other and external parties. A new business strategy was introduced and technologies in production were revealed. Following a “Follow-the-Leader” type pattern, Mitsubishi Motors…

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Mitsubishi Releases 2021 Outlander PHEV with New Powertrain

March 4th, 2021 by

We’re well into the first quarter of 2021, and many automakers have released the 2021 variations of their model lineup. One that seems to be dragging their legs a bit is none other than Mitsubishi Motors, waiting until mid-February to release the new generation of its Outlander SUV, and then a little later, we hear…

Highlights of the All-New 2022 Mitsubishi Outlander

February 19th, 2021 by

  It’s been a long-time coming, but the next generation of the Mitsubishi Outlander is finally being revealed. Skipping 2021 and launching into 2022, Mitsubishi Motors has changed the SUV from the wheels up, and recently revealed the all-new Outlander during the first ever vehicle to debut on Amazon Live. The pandemic sure has changed…

2021 Mitsubishi Outlander Sport Released

January 6th, 2021 by

Ahead of the release for the Mitsubishi Outlander, Mitsubishi Motors North America decided to release the 2021 Mitsubishi Outlander Sport. Tiptoeing the line between SUV and crossover, the Outlander Sport has more to offer consumers in the new year with a value that can’t be beat. With a starting MSRP of $20,995 (plus destination fee),…

Mitsubishi Motors Partners with TomTom for New Navigation System

December 31st, 2020 by

Mitsubishi and the Renault-Nissan-Mitsubishi Alliance have had a number of developments in recent years. Back in May 2020, the Alliance shared mid-term plans for business strategies and how it will be working towards continued success. Mitsubishi Motors is working on producing a new vehicle for the C or D vehicle segment – it’s anyone’s guess…

Mitsubishi Motors Teases Next-Gen Outlander

December 22nd, 2020 by

Who knew Mitsubishi Motors was working on a new generation of the Outlander SUV? This flagship of the automaker has been a staple in the lineup, giving rise to the Outlander Sport and Outlander PHEV, a plug-in hybrid electric vehicle (PHEV), but all SUVs. We’re hoping this wasn’t what Mitsubishi had in mind when it…

Mitsubishi Motors Still Going Strong in 2020

December 18th, 2020 by

2020 was a tough year on everyone in some way or another. If it’s not the Coronavirus, simple things like your laptop crashing in the middle of a work week can really make you feel like 2020 has a vendetta on the world. So, when it comes to the economy, many industries were taking a…

A Mitsubishi Mirage Is the Vehicle That Lasts

December 4th, 2020 by

2020 has been some year, hasn’t it? Every day feels like it’s up in the air and we’re all just waiting for the other penny to drop. At times like this, having something, anything you can rely on to give you a sense of stability is very important. Although many of us may be working…

Disinfect Your Mitsubishi with the New EPA-Approved Diamond Premium Care

November 25th, 2020 by

In today’s post-pandemic world, things are starting to look up. The Coronavirus really did a number on the world, affecting many people in different ways. As people try to recover, so is the economy, namely the automotive industry. Think about it – every day, many of us rely on transportation to get necessities or even…

Dessert Recipes for Thanksgiving

November 20th, 2020 by

Man, 2020 has been a real kick in the pants for everyone hasn’t it? Everyone has a breaking point this year, but we’re finally going to get a chance to breathe and be with loved ones. Let’s not focus on the bad when there is still so much good – like food. Food is amazing,…

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MMNA Continues to Aid Nashville Nonprofit Organizations

November 12th, 2020 by

Mitsubishi Motors is one of several automobile manufacturers that have been looking for ways to give back to the community and help others during this trying time in a world of pandemic. Having started back in 2019, Mitsubishi launched its “Small Batch – Big Impact” campaign. The idea was simple: produce a “small batch”, or…

Could Mitsubishi Revive the Lancer EVO?

October 30th, 2020 by

Back in May 2020, the Renault-Nissan-Mitsubishi Alliance got together and discussed the mid-term plans for the Alliance, or what the rest of the original six-year plan. The new strategy going forward is a type of “Follow-the-Leader” scheme where one automaker goes first, and if things go well, then the rest will follow in their respective…

Mitsubishi Motors Lands Winner Circle for 2020 Rebelle Rally

October 21st, 2020 by

Last week, we discussed the news about the 2020 Rebelle Rally event. Held over the weekend of October, running from October 7-18, 2020, the 10-day, 2,000 km navigational course was filled with vehicles from various automakers racing to compete for gold. During this event, there are three categories vehicles can win – 4×4, Crossover, and…

Mitsubishi Electric Announced Near-Complete Construction of SUSTIE

October 6th, 2020 by

Does anyone remember the Dendo Drive House that Mitsubishi Motors showed off during the 2019 Geneva International Motor Show? The Dendo Drive House, or DDH, was the bi-product of a neutral-energy project Mitsubishi Motors and Mitsubishi Electric worked on in cooperation with Hitachi Europe Ltd. and ENGIE, a utilities company in France that has a…

Mitsubishi Releases My MITSUBISHI CONNECT App

October 1st, 2020 by

Automakers are looking for more ways to connect with their consumers and keep them connected with the technology available to us today. With smartphone apps, smart devices, and virtual assistants, consumers are able to stay connected to their vehicles and sometimes even their homes. Many automakers are also embracing new consumer technology with augmented reality…

Mitsubishi Teases a New Design for the Eclipse Cross

September 23rd, 2020 by

Well this is an interesting turn of events. When Mitsubishi Motors started discussing the possibility of bringing the Lancer sports car back as a crossover, people weren’t too thrilled. After the “Return of the Mitsubishi Eclipse As a Crossover” debacle, one would think the automaker would listen to the fans of rally cars and not…

Mitsubishi Motors to create Small Batch – Big Ideas Entrepreneur Network

September 17th, 2020 by

Mitsubishi Motors started an interesting campaign in 2019 called “Small Batch – Big Impact”. The goal was to produce a small number of some of the automaker’s best-selling vehicles and then use them for non-sales purposes. After a year of successful endeavors, Mitsubishi Motors North America, Inc. (MMNA) is now taking the initiative a step…

Now Is the Time to Import a Sports Car from Mitsubishi

September 10th, 2020 by

When it comes to being a car enthusiast, people think motorheads or collectors or maybe even someone who really knows their way around the engine. Another way to spot a car enthusiast is someone who has vehicles that some would call unattainable. Sometimes, it’s an old car that is no longer sold in the U.S….

Former Mitsubishi Motors CEO Osamu Masuko Has Passed Away

September 2nd, 2020 by

A death in the family has struck Mitsubishi Motors Corporation. Chief Executive Osamu Masuko passed away on August 27, 2020 due to heart failure. He was only 71 years old. Less than a month ago, Masuko retired from the board for unspecified health reasons, and Mitsubishi Motors suffers a great loss with his passing. Said…

New Study Shows the Outlander PHEV Can Help Consumes Adjust to EVs

August 27th, 2020 by

With the automotive world looking into new technologies in a post-pandemic world, some are starting to look into other methods of getting around as well. Many share a vision of a mobile ecosystem where anyone can get access to public or private transportation, but we’re not quite there yet. At the moment, just getting self-driving…

Mitsubishi Returns to Rebelle Rally 2020 with the Outlander PHEV

August 18th, 2020 by

Last year, Mitsubishi Motors started its Small Batch Initiative, a marketing plan set forth with a solid idea in mind – benefiting the community. The idea was simple – produce a small batch of vehicles from the lineup, not for retail sale, but to use in ways that benefit others, be it something as simple…

Maisart Designs More Intuitive GPS with Scene-Aware Technology

August 5th, 2020 by

Anyone out there remember the name “Maisart”? If not, we don’t blame you. The name, “Maisart”, is more so an acronym for a team of the Mitsubishi Motors Corporation (MMC) that doesn’t get as much of the spotlight that its siblings, Mitsubishi Motors and Mitsubishi Electric, are always in. The complete name for the team…

The Highlights of Mitsubishi Motors New Lineup

July 29th, 2020 by

We’ve been pretty excited to see what Mitsubishi Motors comes out with next since we heard about the new game plan for the Renault-Nissan-Mitsubishi Alliance. Playing a game of follow-the-leader, with Mitsubishi set to be the first to release a new vehicle for the C/D car segment. This could be anything from a subcompact to…

Catch the NEOWISE Comet in a Mitsubishi

July 21st, 2020 by

Have you gotten your chance to spot the NEOWISE comet? Known scientifically as the C/2020 F3, the comet was named after the Near-Earth Object Wide-Field Infrared Survey Explorer (NEOWISE) space telescope that first discovered the comet earlier this year. We say discovered because scientists don’t expect the comet to return for some 6,800 years, so…

Summer Car Care Tips for Your Mitsubishi

July 17th, 2020 by

It’s the summer! Although the pandemic is still making waves and cases are going up, wear those masks people, that doesn’t mean your precious car will go untouched. When the stay-at-home orders started lifting, the first thing people wanted to do is get out and be anywhere but home. At University Mitsubishi, we had you…

Mitsubishi Road Assist+ Wins 2020 Future Digital Awards

July 8th, 2020 by

“The Future Digital Awards recognize companies that make outstanding contributions to their industry and are positioned to make a significant impact in the future…Today’s consumers expect infinite and easy connectivity options at their fingertips, and Mitsubishi Road Assist+ more than delivers on that.” – Elson Sutanto, principal analyst, Juniper Research Juniper Research, founder of the…

2020 Mitsubishi Outlander PHEV vs 2020 Lexus NX Hybrid 300H

July 2nd, 2020 by

According to JATO, a global supplier of automotive business intelligence based in London, he 2020 Mitsubishi Outlander PHEV is the bestselling plug-in hybrid electric vehicle (PHEV) crossover. Last week, we discussed how Mitsubishi Motors ranked in the top ten of Japanese brands during the 2020 J.D. Power Initial Quality Study. With a score of 148…

Mitsubishi Lands a Top Ten Position In J.D. Power’s Initial Quality Study

July 1st, 2020 by

  Last week (July 24), the well-respected American-based data analytics company and car reviewer, J.D. Power released the results of its annual Initial Quality Study. Japanese powerhouse automotive company, Mitsubishi was honored by J.D. Power, as it ranked sixth overall in the study. The brand’s Outlander Sport was also tied in third place in the…

Mitsubishi Motors Ranks High in J.D. Power Initial Quality Study

June 26th, 2020 by

All throughout the year, automobile organizations and publications report on the newest vehicles, review them, and give consumers the need-to-know when purchasing or leasing a vehicle. Some of these organizations also have awards and competitions, one of which, is J.D. Power & Associates. Every year, around this time of the year, J.D. Power publishes the…

4 Items To Help You Tidy Up Your 2020 Mitsubishi Outlander

June 26th, 2020 by

  The 2020 Mitsubishi Outlander has technologies that are the utmost intelligible, as well as age-appropriate amenities, and plenty of elbow room for a comfortable and pleasurable experience for drivers and their passengers. On top of that, this multi-purpose SUV offers an extensive range of accessories to aid in keeping the cabin organized and sanitary,…

Evolution of Mitsubishi Infotainment Systems

June 18th, 2020 by

Infotainment systems. Aren’t they something? A combination of an information hub and entertainment, consumers can find a type of infotainment system in every automobile, able to do anything from playing music to navigating to their next destination, all on the same screen. Over time, vehicle infotainment systems have become more complicated, able to place calls,…

What is the Mitsubishi C-D Segment Car?

June 12th, 2020 by

Near the end of May 2020, the Renault-Nissan-Alliance held a digital press conference to announce the mid-term plans for the Alliance, given that it’s in the middle of a five-to-six year plan started alongside the Alliance Ventures campaign. It sounded like lots of great news, with each automaker focusing on a region or segment before…

Renault, Nissan And Mitsubishi “Upper Bodies” Unite Them

June 5th, 2020 by

The union between the big name automotive companies, Renault, Nissan, and Mitsubishi is one of the most dynamic powerhouse collaborations to date. When it came to fruition, it was initially made with the purpose of merging efforts of just Renault and Nissan, until Mitsubishi came into the picture when Nissan purchased it. Unfortunately, this alliance…

Upcoming Vehicles and Tech from the Renault-Nissan-Mitsubishi Alliance

June 3rd, 2020 by

Last week was an exciting time for Mitsubishi Motors and the Renault-Nissan-Mitsubishi Alliance as a whole. From what can be gathered, the Alliance has a new business strategy in a type of “Follow the Leader” scheme where one of the three automakers will “throw their hat in the ring” as it were. Depending on how…

Renault-Nissan-Mitsubishi Alliance to Strengthen After Pandemic

May 27th, 2020 by

It’s been a long time waiting, but the Renault-Nissan-Mitsubishi Alliance finally released its mid-term plans, announced back in January 2020 before all his pandemic crisis started to happen. At one point, the Alliance seemed to be in jeopardy with sales falling and needing to put production on hold, but according to a recent news conference,…

Is the Lancer Crossover Enough to Replace the Lancer EVO?

May 22nd, 2020 by
Miami Lakes Automall Mitsubishi e-Evolution SUV Concept 1

Way back when Mitsubishi Motors first started making a name for itself, many started to recognize the name for its rally cars. Long before Mitsubishi entered the auto market on American soil, vehicles like the Lancer and Lancer Evolution were making their mark on the racetrack. Once retail versions of these vehicles became available, they…

Mitsubishi’s 2020 Outlander PHEV Is Honored Kelley Blue Book For Its Best Plug-In Hybrid Cars Under $40,000

May 22nd, 2020 by

  Top 10 PHEV’s Under $40,000 Just recently, Kelley’s Blue Book gave the 2020 Mitsubishi Outlander PHEV the honor of being one of its 10 Best Plug-In Hybrid Cars Under $40,000 for 2020. Editors at the renowned California-based vehicle valuation company commended the SUV crossover’s impressive value, family-centered comforts and generous powertrain warranty. This award…

Tips for a Post-Quarantine Road Trip

May 14th, 2020 by

Stay at home orders for Florida may be mostly over, but quarantine with the Coronavirus is still coming in waves and may continue throughout the year. That’s not to say things will never go back to normal, but eventually a new normal will eventually take over. Still, many of us have been itching to go…

Posted in Mitsubishi

The 2020 Mitsubishi Outlander Sport Has A Look That Commands Your Attention

May 14th, 2020 by

  Mitsubishi’s famous Outlander Sport has received a makeover for 2020. The subcompact SUV has gotten quite an impressive beautification in its exterior and interior, as well as updates for its infotainment system, bettered standard safety features, trim level alterations, and a few extra choices for the paint colors like Sunshine Orange, Red Diamond, and…

Mitsubishi Motors Proves To Make An Impact In Their Recent “Small Batch – Big Impact” Film

May 8th, 2020 by

  “We forget sometimes how many good people there are in the world and how many positive things actually happen on a day-to-day basis.” Says Rachael Ridenour, U.S. Army combat veteran and Record the Journey nonprofit founder, offering words of wisdom on being thankful and encouraged, in spite of the obstacles that we have to…

New Mitsubishi Outlander PHEV to Be Powered by Nissan

May 7th, 2020 by

As we wait to hear any updates on the Renault-Nissan-Mitsubishi Alliance and what future plans the group has for Alliance Ventures, any tidbit at this point is something to talk about. Especially when it possible that Alliance Ventures plans were in possible jeopardy not too long ago. The most recent update we heard coming from…

The Four Pillars of the Renault-Nissan-Mitsubishi Alliance

May 1st, 2020 by

As we eagerly await to hear more about the mid-term plans for the Renault-Nissan-Mitsubishi Alliance, we’re curious about which pillar of the Alliance will get the most attention. Earlier, the Alliance announced that plans for new platforms, powertrains, electrification, and autonomy – this aligns well with the four pillars of the alliance – autonomous drive,…

The Dynamic Trio: Renault, Nissan & Mitsubishi Alliance May Possibly Strengthen Their Alliance In Electrifying Ways

April 29th, 2020 by

  Japan News, a Japanese news site reported that Renault, Nissan and Mitsubishi are making plans to develop their partnership even more. Next month in May, the three powerhouse brands aim to develop electric vehicles and self-driving technologies together. According to The Yomiuri Shimbun, a Japanese newspaper, the companies also intend to consolidate production and…

The 2020 Mitsubishi Eclipse Cross SEL: The Best of Its Kind

April 24th, 2020 by

  The 2020 Eclipse Cross has ultimately warmed the hearts of car enthusiasts who love a small SUV crossover, especially due to its dynamic features and options, interior distinctions, and ability to handle narrow and tight driving areas. While all trims are of this year’s Cross has their perks, none of them are as good…

Another Look at Mitsubishi Motors Hybrid and Electric Vehicles

April 23rd, 2020 by

Mitsubishi Motors may be an automaker with a heavy hand in the SUV auto market, but soon, we just might see a surplus of alternative fuel vehicles. At one point, here in the U.S., Mitsubishi had an all-electric vehicle known as the i-MiEV for several years. A little bit later, the Mitsubishi Outlander PHEV, a…

2020 Mitsubishi Outlander PHEV Review

April 16th, 2020 by

  The 2020 Mitsubishi Outlander PHEV is an absolute must-have for shoppers who prefer electric vehicles, it includes DC fast charging, can drive 22 miles on electric power alone and has a plethora of advanced features, an all-new interior package, and has optimal capabilities for different types of terrain. New Treats For 2020 Driver’s will…

Mitsubishi Brings Small Batch Initiative to TN for Community Relief

April 16th, 2020 by

Mitsubishi Motors continues to progress with its “Small Batch – Big Impact” Initiative even in the face of a global crisis. For those unaware, Mitsubishi Motors started this initiative in 2019. Aimed at giving back to the community, Mitsubishi Motors produced a small number of its vehicles, the small batch; and would modify, donate, or…

Mitsubishi Shows Off Its Roots With Virtual Presentation

April 10th, 2020 by

  Mitsubishi’s Quirky Timeline Mike Austin, the former Autoblog executive editor, gave car enthusiasts and history buffs the honor of showing us the history of Mitsubishi’s timeline on the company’s press website, Mitsubishi News, a virtual presentation of some fun and peculiar models in the Japanese domestic market that the U.S never got to see. …

Mitsubishi FUSO Starting to Produce Hydrogen Fuel Cells

April 8th, 2020 by

Does anyone remember the first Mitsubishi FUSO electric truck, the eCanter? The Mitsubishi automaker started rolling these babies out in 2017, and although we haven’t heard much about the electric commercial truck business since, it would seem that FUSO isn’t stopping at electric motors. The next logical step for the automaker seems to be hydrogen…

Need Tips for the Virus Outbreak Lockdown?

April 3rd, 2020 by

With South Florida in a pseudo-lockdown until mid-April 2020, and maybe later depending on how the current coronavirus (COVID-19) outbreak goes over the next few weeks, we’ll know for sure. For now, a lot of Floridians are worried about surviving two weeks of being cooped up in their homes or stuck with the kids that…

Mitsubishi Outlander PHEV: The Electric Vehicle You Didn’t Know Existed

April 3rd, 2020 by

Despite the environmental advantages, many car shoppers are still on the fence when it comes to buying an electric vehicle, mainly because of the stigma that has the assumption it won’t be reliable for long road trips. Also, some individuals still prefer full-gasoline crossovers and SUVs because not a lot of all-electric models seem to…

Mitsubishi Partners Up With Collisionlink

March 27th, 2020 by

What Is CollisionLink? CollisionLink is the industry’s top purchasing platform for collision parts. It gives way for dealerships to offer fitted OEM parts at bargainous prices to a network of collision shops coast-to-coast. At this present moment, all makes and models of light-duty vehicles in North America are covered by CollisionLink. What Does CollisionLink Have…

Mitsubishi Electric Improves Its Mobile Mapping System

March 24th, 2020 by

Mitsubishi Motors Corp (MMC) has been pretty busy as of late. That contract with Maas Global Oy is sure to keep Mitsubishi Motors busy for a few years, and sister company Mitsubishi Electric will also most likely be playing a large part in creating new mobile solutions. After all, Mitsubishi Electric has been introducing more…

6 Features Of The 2020 Eclipse Cross That You Probably Didn’t Know

March 19th, 2020 by

  Mitsubishi, the famous Japanese automaker, isn’t going down without a fight! Like many other car manufacturers, it appears to have changed extensively from traditional passenger cars to the new age of crossover SUVs. Fairly enough, its most recent one is the new 2020 Eclipse Cross, which stemmed from the well known Mitsubishi Eclipse sports…

Mitsubishi Rises in Customer Satisfaction Study Again This Year

March 18th, 2020 by

Mitsubishi Motors is becoming known for many things in the world of the automotive industry. Mitsubishi Motors Corp has a contract with Maas Global Oy to bring mobile solutions to the world, is in great standing with the Renault-Nissan-Mitsubishi Alliance, and comes out with great concepts like the Mi-TECH in their pursuit of more plug-in…

Is Alliance Ventures in Jeopardy?

March 11th, 2020 by

Wow, this was not foreseen, not by a long shot. Alliance Ventures, the $1 billion fundraising campaign, still has two years to go. Back in February 2020, the Renault-Nissan-Mitsubishi Alliance announced that new mid-term plans were to be shared in May for the Alliance going forward with a triangle strategy between the three automakers. Not…

The 2020 Outlander Earns Kelly’s Blue Book’s Best 5-Year Cost To Own Award

March 10th, 2020 by

  We won! The 2020 Mitsubishi Outlander has been recognized by Kelly Blue Book (KBB), a California-based vehicle valuation and automotive research company that is respected by both consumers and the automotive industry, with its 5-Year Cost to Own Award for the second year in a row.  “With so many well-built, high-value three-row SUVs fighting…

Mitsubishi Motors Pulls Their Weight in the Renault-Nissan Alliance

March 6th, 2020 by

When discussing the plans for connectivity and mobility within the Renault-Nissan-Mitsubishi Alliance, some of the goals sound familiar. Many vehicles in the industry today use cloud computing and over-the-air updates, and connecting vehicles to outside sources such as a smartphone or a virtual assistant, is quickly becoming a normal occurrence. When Mitsubishi Motors first joined…

The 2021 Eclipse Cross Gets A Fresh Look

March 5th, 2020 by

  The decision by Mitsubishi to revive the Eclipse name and attach it to a crossover seemed controversial and maybe even a bit shocking, but there’s a method to the automaker’s madness. It’s all part of the company’s master scheme to increase its market sales in the U.S. Since 2018, next year’s Cross has been…

Connecting Vehicles Through the Renault-Nissan-Mitsubishi Alliance

February 27th, 2020 by

Mitsubishi Motors Corporation (MMC) and its subsidiary Mitsubishi Electric may have a large focus on mobility and building a mobile ecosystem, as demonstrated during the 2020 Consumer Electronics Show by Mitsubishi Electric and MaaS Global, but this is just one piece of the pie. Back in 2017, Mitsubishi Motors joined the Renault-Nissan Alliance, now the…

Mitsubishi’s Top Ranking Family-Friendly Cars

February 26th, 2020 by

  What is Mitsubishi Known for? Mitsubishi is known for its stylish trucks and SUVs, but what some might not know is that they specialize in creating unique and savvy family-friendly cars. This famous Japanese brand is guaranteed to check all of your most basic needs, from safety to fuel efficiency, and much more, Mitusbishi…

Mitsubishi Motors Triton Pickup Truck Still Going Strong

February 18th, 2020 by

Yes, we’ve discussed the Mitsubishi Triton pickup truck before. It’s still unclear why Mitsubishi Motors is keeping the truck in market overseas, it has a lot going for it. Lately, the automaker has been expanding its lineup with multiple concepts, such as the Engelberg Tourer SUV at the 2019 Geneva International Motor Show and later…

Look At This Rendering of the New Mitsubishi Eclipse Cross

February 13th, 2020 by

When the Mitsubishi Eclipse Cross was first announced, it got a lot of push back from consumers who were fans of the original Eclipse sports car. After the last Mitsubishi Lancer Evolution was auctioned off on eBay following its discontinuation, many fans of the original Mitsubishi rally cars were amiss. So, one can understand the…

Renault-Nissan-Mitsubishi Alliance Announce Medium-term Plans

February 6th, 2020 by

In Autumn 2018, the Renault-Nissan-Mitsubishi Alliance announced its six-year plan. Using their Alliance 2022 plan as a springboard, the Alliance had large sales projections for the end of 2022, with an estimate of over 14 million units sold. Alliance 2022 is a $1 billion fundraising campaign to help grow startups and entrepreneurs in technology for…

Mitsubishi Electric Develops New AI for HMI

January 29th, 2020 by

Mitsubishi Electric, sibling company to Mitsubishi Motors and a part of Mitsubishi Motors Corp (MMC), has been making a lot of noise lately. Although initially a company that develops product lines for electric appliances and large structures dealing with electricity and energy, Mitsubishi Electric also develops automobile technology to be introduced to the Mitsubishi Motors…

Mitsubishi Ranks Highest in J.D. Power 2020 Manufacturer Website Evaluation Study

January 13th, 2020 by

Who knew J.D. Power had a “Manufacturer Website Evaluation Study”? Apparently, this semiannual study is conducted to find how helpful and easy an auto manufacturer website is for potential consumers. As it turns out, Mitsubishi Motors ranked highest amongst its competitors in the mass market brand. We wholeheartedly agree. We’ve looked at the websites of…

Mitsubishi Electric and MaaS Global at CES 2020

January 9th, 2020 by

The 2020 Consumer Electronics Show has been surprise-after-surprise, but it’s no surprise that automaker Mitsubishi Motors would show up. Or should we say the Mitsubishi Motors Corp (MMC) sister company, Mitsubishi Electric? During the 2019 Consumer Electronics Show (CES), Mitsubishi Electric showed up with a small showcase of self-driving autonomous vehicle features that gave consumers…

Mitsubishi Motors Makes Another Impact at the Las Vegas Bowl

January 1st, 2020 by

In 2019, Mitsubishi Motors started the “Small Batch – Big Impact” initiative. What started as a marketing platform to give consumers a better look at the Mitsubishi Motors lineup and what these vehicles are capable of, the automaker continues to expand past marketing and joins the community. First it was the athletes in the 2019…

Successes of Mitsubishi Motors in 2019

December 26th, 2019 by

Mitsubishi Motors has been pretty busy ever since the automaker joined the Renault-Nissan Alliance. We reviewed all Mitsubishi and the Alliance have managed to do so far over the summer, 2019, with their Alliance Ventures campaign. At the moment, Mitsubishi isn’t releasing any new vehicles, just concepts, but there is a lot of interesting technology…

Posted in Uncategorized

The 2020 Mitsubishi Eclipse Cross Gets 5 Stars In “Safety First”

December 23rd, 2019 by

  On December 20, 2019, the 2020 Eclipse Cross by Mitsubishi Motors was rated a 5-Star Overall Rating from the National Highway Traffic Safety Administration (NHTSA)’s latest round of crash testing, the highest possible score. Different types of  FWD and AWD models of the new Eclipse Cross earned a 5-Star rating.   The 2020 Cross…

Mitsubishi Mirage and Mirage G4 Named for Pre-Owned Value

December 17th, 2019 by

December and all of 2019 are coming to an end. Even with such a short time left, organizations and publications involved in the auto industry are finalizing their choices for “Top Ten’s”, “Best of’s”, and who gets an award. Every year, Mitsubishi Motors is one automaker that gets to shine during the year’s end with…

Mitsubishi Proves That One Mans Trash is Another Mans Treasure with Used EV Batteries

December 16th, 2019 by

Used EV Batteries Critics from the EV community are often cynical about waste associated with used electric-car batteries. However, the recycling efforts, as well as the second use of batteries for stationary energy storage are overlooked. Thursday, December 12, Mitsubishi announced the latest of many projects to deploy used EV batteries in buildings. The Japanese…

Mitsubishi Motors Awarded as HIVE 50 Innovator for Dendo Drive House

December 11th, 2019 by

Winter months are some of the best times of the year. Cooler weather, holiday seasons, and all around lots of joy. December is especially a wonderful month for automakers. It seems like very week is another chance for one of them to win an award or some high honors. Just before December, Mitsubishi was named…

Two Easy Holiday Dishes You Can Make for the Holidays

December 4th, 2019 by

Did everyone enjoy the holiday weekend? Thanksgiving, Turkey Day, whatever people choose to call it, it’s a great time to get families together and share a meal. It’s also a great time for people to get a little praise for their hard efforts in preparing said meal, or an app, or even a dessert. Did…

Mitsubishi Outlander PHEV Wins Family Green Car of the Year

November 26th, 2019 by

Mitsubishi Motors may be continuing to develop its lineup and increase the appeal of vehicles like the new Mitsubishi Mirage hatchback, but one of its older vehicles is awarded year-after-year for how it affects the ecosystem. Or should we say, the lack thereof? Hybrid and plug-in hybrid vehicles are becoming more and more popular, not…

Mitsubishi Outlander 2020 Is the Midsize-Crossover That People Want

November 21st, 2019 by

The Mitsubishi Outlander midsize-crossover competes with the Chevrolet Blazer and the Nissan Murano. The Outlander has a lot to offer and among the offerings is 7-passenger seating. There’s a plug-in hybrid model capable of traveling up to 22 miles only on electric power.   To the credit of Mitsubishi, the Outlander is somewhat of an uncommon…

Posted in Mistubishi

Mitsubishi Debuts New Look for 2020 Mirage Hatchback

November 19th, 2019 by
university-mitsubishi-2020-mirage-hatchback (1)

With 2020 on the horizon, many automakers are starting to come out with new updated versions of their 2019 models, and with that comes competition. One automaker that has been making strides this year in pushing the bar is Mitsubishi Motors. Most recently, the automaker debuted the Mitsubishi Mi-TECH Buggy at the 2019 Tokyo Motor…

Protecting Your Car in the Cold

November 15th, 2019 by

Ah, the cold fronts are starting to make their way around the country, and although Florida rarely ever gets any kind of snow, the cold weather still brings plenty of cold rain and the effects that come with it. Fogged up windows, chilled engine components, and that weird sound that only happens in the winter…

Mitsubishi Motors Dealers Present Teen Driving Safety Program

November 7th, 2019 by

Mitsubishi Motors has been increasing its safety features and improving its ratings over the last few years. Just over the summer, their latest vehicle, the 2019 Mitsubishi Eclipse Cross earned a Top Safety Pick from the Insurance Institute for Highway Safety (IIHS). Continuing to increase their pledge to safety, the automaker has a couple of…

The 2019 Mitsubishi Mirage Is An Economical, Well-Equipped Subcompact

November 6th, 2019 by

The 2019 Mitsubishi Mirage delivers stellar fuel economy, is available as a sedan or hatchback and it has a low starting price. The Mitsubishi Mirage is a subcompact car that prioritizes a good factory warranty. The 2019 Mitsubishi Mirage is available in the ES, SE, and GT trims and it’s offered in hatchback and G4…

Posted in Mistubishi

Mitsubishi is Reinventing Itself in the United States

October 30th, 2019 by

  Mitsubishi is working hard to get back in the game as GM’s plant closures could have potentially affected those who have a job with them, but not anymore. Mitsubishi is looking to the future and making some changes. So how exactly is Mitsubishi trying to reinvent itself? Not to worry. Mitsubishi is looking to…

Posted in Mistubishi

Mitsubishi Debuts Electric Buggy at 2019 Tokyo Motor Show

October 29th, 2019 by

Mitsubishi Motors surely had some surprises in 2019, and at the 2019 Tokyo Motor Show (October 24 – November 4), the automaker had a lot more in store. Possibly a first from Mitsubishi Motors, introducing the MI-TECH Concept that looks like a buggy. You read that right, but thankfully it’s not actually a buggy, that’s…

Mitsubishi Mi-Tech Has A Gas Turbine Engine

October 29th, 2019 by

The Mitsubishi Mi-Tech is considered the buggy of the future. What makes the Mi-Tech concept a bit of a wild concept? It doesn’t have a roof or any doors.    If you keep up with auto shows, then it should come as no surprise that a Mitsubishi SUV concept will be there. Look no further than…

Posted in Mistubishi

Mitsubishi Electric to Feature xAUTO at 2019 Tokyo Motor Show

October 23rd, 2019 by

The 2019 biennial 46th Tokyo Motor Show is taking place this week from October 24 – November 4. Wow, what a long 12 days that should be. There will be plenty of information to cover, so we’re getting a little ahead with what information some automakers are already letting slip through the cracks. Mitsubishi Electric,…

Spy Photos of the Next-Gen Mitsubishi Outlander Vehicle Have Been Spotted

October 18th, 2019 by

The next-generation of Mitsubishi Outlander doesn’t come out until sometime next spring, although there’s been no set date. It can only be assumed that it will make its appearance during the Geneva International Auto Show before it goes on sale next year. However, spy photos were seen last month for the first time of a…

Posted in Mistubishi

Mitsubishi Motors Gets Involved with the 2019 Rebelle Rally

October 15th, 2019 by

Rebelle Rally, a 2000-kilometer race of off-road navigation in the United States, is also the first all-women’s off-road rally and the longest competition of its kind in the lower 48 states (Sorry Alaska and Hawaii). Already started up, with the 2019 Rebelle Rally running from October 10-19, 2019, all the new competitors will be racing…

The Difference Between the New Mitsubishi Mi-Tech and Outlander PHEV Powertrains

October 8th, 2019 by

The Mitsubishi Outlander PHEV has been quite the game-changer for the Japan-based automaker. When this plug-in hybrid SUV first came to America, some could say it was perfect timing. The automaker just finalized a new partnership with Renault-Nissan and automakers were starting to wake-up. Alternative fuel vehicles are growing in demand. Big names like the…

Posted in Mistubishi

Mitsubishi Mi-Tech Hybrid To Debute at the 2019 Tokyo Motor Show

October 8th, 2019 by

Mitsubishi has finally done it. A roofless hybrid SUV will be shown at the 2019 Tokyo Motor Show. There was an inkling that such an SUV was going to happen, but it seemed like just speculation.  Mitsubishi introduced its Mi-Tech hybrid in a very detailed fashion. We will have to see if it will be…

Posted in Mistubishi

There’s A New 2020 Mitsubishi Outlander

October 4th, 2019 by

Next year is still months away and Mitsubishi is already prototyping what is considered the next-generation (2021) Mitsubishi Outlander. The key element is the irregular front-end headlight arrangement, amongst other things. Does it look familiar? It should look familiar since it comes directly from Mitsubishi’s recent Engelberg Tourer concept car. It also features a grille…

Posted in Mistubishi

Mitsubishi Electric Coming to the 2019 Tokyo Motor Show

October 2nd, 2019 by

Every two years, the big auto show in Tokyo takes place. It’s the biennial Tokyo Motor Show, and Mitsubishi Motors is always one to debut a new vehicle at the show. We’ve discussed the upcoming new Mitsubishi electric SUV set to be unveiled later this month (October 2019), but there’s another section of Mitsubishi Motors…

Mitsubishi Corp Invests in Whim App Parent Company MaaS Global

September 25th, 2019 by

With self-driving cars, and virtual assistants, and artificial intelligence being placed into vehicles, it’s starting to feel like we’re living in the future. Just take a look at some of the tech Mitsubishi Electric brought to the 2019 Consumer Electronics Shows. Pretty much everything we just mentioned was demonstrated at the Mitsubishi Electric booth, from…

Mitsubishi Is Teasing the New Electric SUV at the 2019 Tokyo Motor Show

September 25th, 2019 by

Mitsubishi has released an image as part of an upcoming concept vehicle. It’s a small SUV that uses a “downsized” plug-in hybrid four-wheel-drive drivetrain which saves weight. Mitsubishi efficiently puts it as: “The small electric SUV concept car pulls together the company’s electrification and all-wheel-drive control expertise and technologies.”  The teaser presented doesn’t show much,…

Posted in Mistubishi

Mitsubishi Eclipse Cross Winning Awards Overseas

September 19th, 2019 by

The Mitsubishi Eclipse Cross has been one surprising turn of events for the Mitsubishi Motors Corporation, has it not? At first, many consumers and sports car fans were reluctant to see one of the famous Mitsubishi sports cars, the Mitsubishi Eclipse, go family car. For those unaware of Mitsubishi Motors rich history, the automaker was…

Highlights of the 2020 Mitsubishi Outlander

September 18th, 2019 by

  The 2020 Mitsubishi Outlander offers a variety of value and features that make it a competition to other family crossover SUVs. For the 2020 trims, the Outlander will get a new Special Edition (SP) trim that will sit between the LE and SEL models, and they will add black styling pieces to the exterior…

Posted in Mistubishi

Mitsubishi Has Invested in Whim Mobile Application for Feasible Car Ownership

September 12th, 2019 by

Mitsubishi Corporation has joined Toyota Financial Services as investors in a Finnish firm that is looking to offer another feasible alternative to car ownership. The Tokyo-based company has purchased shares in MaaS Global Oy, a Helsinki-based company that is behind the Whim mobile application. Whim had raised about $26 million from investors in April for…

Posted in Mistubishi

The City of London Corp Enlists Mitsubishi for Electrified Fleet to Protect Epping Forest

September 11th, 2019 by

When we talk about the automotive industry, most people would immediately think of their favorite car or a brand they like, and they would be right. When it comes to automobiles, the consumer market is the immediate target that automakers want to appeal to. So, isn’t it a little crazy when an automobile has a…

Mitsubishi Motors Uses Dendo and Outlander PHEV for Disaster Recovery

September 5th, 2019 by

Wow, early September sure surprised us with that hurricane, didn’t it? Felt like Hurricane Dorian came out of nowhere, and that storm kept us on our toes for some time. One would hope by now, aside from evacuation measures, the state would form some sort of emergency transportation unit. Yes, we have The Red Cross…

Mitsubishi Motors Expands Small Batch Initiative with Test Drive Experience

August 30th, 2019 by

If following along with us on University Mitsubishi social media, some of our readers may already know about the “Small Batch” initiative Mitsubishi Motors shared with the auto market early summer 2019. Over the last few years, Mitsubishi Motors has experienced ever increasing success after its addition to the Renault-Nissan Alliance and the Alliance Ventures…

Mitsubishi Motors North America Held its First Job Fair In Franklin, Tennessee

August 30th, 2019 by

There are over 150 roles to fill in Mitsubishi Motors if anyone wants to become a significant employee in the Middle of the Tennessee area. Mitsubishi Motors North America, Inc. (MMNA), is one of the fastest-growing Asian brands in the U.S. They are in the process of relocating its headquarters from Cypress, California, to Franklin,…

Posted in Mistubishi

The 2019 Mitsubishi Outlander PHEV Hybrid

August 22nd, 2019 by

The 2019 Mitsubishi Outlander PHEV is a surprise revelation under the hybrid SUVs. With so many CUVs and SUVs to choose from, there was a need to separate the vehicles, and it often comes down to one or two things. That’s where the Outlander comes into the discussion with the sophomore PHEV edition.  In addition…

Posted in Mistubishi

Mitsubishi Motors Starts Great New EV Charging Plan Overseas

August 19th, 2019 by

Mitsubishi Motors, the fastest-growing Asian brand in the U.S. for the second consecutive year, according to J.D. Power, is at it again with their overseas aspirations. The newest development from Mitsubishi Motors Corporation (MMC) is a program being launched in their home country of Japan that will surely help continue the automaker’s growth and success…

Eclipse Cross is Mitsubishi’s Most Compelling Design

August 14th, 2019 by

The 2019 Mitsubishi Eclipse Cross is part of one of the fastest growing segments in the industry and with its remarkable space, potent powertrain and generally good value, it’s easy to see why. The Eclipse Cross is a close-packed crossover SUV with high-quality interior materials and bold and sharp lines. announced it the most…

Posted in Mistubishi

2019 Mitsubishi Mirage

August 9th, 2019 by

The 2019 Mitsubishi Mirage G4 hatchback can lay claim to a comfortable ride, a large trunk and excellent fuel economy. It has an attractive price with a 10-year/100,000-mile powertrain warranty. Plus it has available Apple CarPlay and Android Auto.  Performance: The brakes are quick to action, and the CVT (continuously variable automatic transmission) are more…

Posted in Mistubishi

Some of the Best Mitsubishi Vehicles of the Past

August 6th, 2019 by

Mitsubishi Motors is a little here and a little there lately. With their partnership with Renault-Nissan to create a new alliance and undertake a new funding campaign together, Alliance Ventures, the automaker is currently doing pretty well. Mitsubishi is also coming out with new concepts like the Mitsubishi Engelberg Tourer at the 2019 Geneva International…

Recent Sales Show an Interest in Hatchbacks and More Crossovers

August 2nd, 2019 by

Mitsubishi Motors recently hit a large for the corporation last month (July 2019) when it passed the milestone of exporting four million vehicles from Thailand, home to three car production plants and an engine facility in Chonburi Province. Together, they make up the company’s largest manufacturing center outside of Japan. Now with second-quarter sales being…

Details on the Updated Mitsubishi Pajero Sport

July 31st, 2019 by

The Mitsubishi Pajero Sport has been around since August 2015, so it seems about time for a mid-cycle refresh. The midsize SUV already had an imposing front fascia, which was a bold design, but the facelift gives it an extra notch by applying the updated corporate design dubbed as the “Dynamic Shield” that’s been seen…

Posted in Uncategorized

2019 Mitsubishi Eclipse Cross Receives Top Safety Pick from IIHS

July 24th, 2019 by

When the new Mitsubishi Eclipse Cross was revealed to be a crossover instead of another sports car from Mitsubishi Motors, a lot of fans were a little turned off. Why turn a famous sports car into a crossover? Going into its 2019 model year, the Mitsubishi Eclipse Cross has a lot of highlights to enjoy….

Tennessee Provides Mitsubishi Motors a $3.3M Grant

July 24th, 2019 by

Mitsubishi received a lump sum of $3.3 million in grants from the Tennessee Department of Economic and Community Development. It’s part of its incentive package which is related to the automaker’s headquarters new home in Franklin, Tennessee. The grant comes from the state’s FastTrack economic development fund, which provides support for companies that are expanding…

Posted in Mistubishi

Mitsubishi Teases the 2020 Pajero Sport Ahead of the July 25 Debut

July 18th, 2019 by

  This article is for informational purposes as this vehicle may not be available in the U.S. During the first few days of 2019, there was a refreshed version of Mitsubishi’s Pajero Sport SUV out. Working on a facelift model is almost complete as the Japanese manufacturer will reveal a heavily updated Pajero Sport in…

Posted in Mistubishi

Upgrades for the 2020 Mitsubishi Outlander PHEV

July 16th, 2019 by

The Mitsubishi Outlander PHEV, or plug-in hybrid electric vehicle, is a plug-in hybrid SUV that is changing the way people look at Mitsubishi Motors. With the Mitsubishi Outlander as the flagship of the automaker, often mistaken as a luxury SUV, it was also the perfect choice when it came to entering the alternative fuel market…

Highlights of the 2019 Mitsubishi Triton

July 12th, 2019 by

Now that the new 2019 Mitsubishi Triton has been out for some time, the truck has been getting a lot of love overseas. Sadly that’s the only place it’s going to get love for a little while. In the spring, Mitsubishi Motors discussed entering the truck market, but if they did it won’t be until…

Mitsubishi Is Bringing the Lancer Evolution Back

July 11th, 2019 by

To capture a more considerable chunk of the market in recent years, Mitsubishi has gone all-in on crossovers, in part eliminating the sedans. However, it appears, at least according to one new report, that Mitsubishi might be pining a bit for the good old days. Mitsubishi wants to bring back an old favorite.  Mitsubishi is…

Posted in Mistubishi

Alliance Ventures Invests in The Mobility House

July 3rd, 2019 by

It’s always nice to see the fruits of one’s labor ripen in a short time. The Renault-Nissan-Mitsubishi Alliance can attest to this with the quick succession of their Alliance Ventures funding campaign, shortly after acquiring Mitsubishi as a part of the alliance. Since Alliance Ventures invested in Enevate, an advanced lithium-ion (Li-ion) battery technology startup…

Mitsubishi Is Moving From California to Tennessee

July 2nd, 2019 by

Mitsubishi is one of the last remaining Japanese auto manufacturers to still have one of its U.S. headquarters in California. Soon enough that will change, according to a report by Automotive News. Mitsubishi’s days in Cypress, California, are coming to a close as they plan to move to Tennessee (no date has been announced as…

Posted in Mistubishi

Mitsubishi Motors Has A New Advertising Strategy in the Market

June 27th, 2019 by

Mitsubishi Motors has a new advertising strategy that embraces its niche in the market. The creative is themed the “Small Batch.” It commemorates a “carefully crafted products, thoughtfully curated collections and an unwavering, independent mindset,” Kimberley Gardiner has said, and she joined the company in January as vice president and CMO. The first manifestation happened…

Posted in Mistubishi

Mid 2019 Review of Mitsubishi Motors

June 26th, 2019 by

Recently, we had a mid-2019 review of Alliance Ventures, the $1 billion funding campaign set up for investing in start-ups and entrepreneurs developing technology for autonomous systems, electric vehicles (EVs), connectivity, and artificial intelligence (A.I.) Given all the current news in the auto industry with brewing partnerships and contracts being signed, it’s time to take…

The 2019 Mitsubishi Outlander PHEV is the “Best Green Vehicle Hybrid”

June 19th, 2019 by

  The Mitsubishi has the honor of having the “Best in Class Green Vehicle Hybrid or PHEV with its 2019 Outlander PHEV.” The New England Motor Press Association gave the award at the Winter Vehicle Award. The news comes a year after the 2018 Outlander PHEV was named the “Best Green Winter Vehicle” by NEMPA…

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Mitsubishi Motors Named “Telematics OEM of the Year”

June 18th, 2019 by

This month, Mitsubishi Motors is continuing to win awards. After recently receiving multiple performance awards from the Automotive Science Group, Mitsubishi continues to surprise. Having recently started upgrading their vehicles in the safety department, Mitsubishi Motors vehicle are becoming safer to drive. During this year’s TU-Automotive Detroit, the world’s largest automotive technology conference and exhibition….

Mitsubishi Motors Wins in Automotive Science Group Performance Study

June 12th, 2019 by

Automakers all around the globe were curious to see what would happen with the merger Fiat Chrysler Automobiles proposed with Renault. Well, it fell through, and the Renault-Nissan-Mitsubishi Alliance is just fine with it. When an automotive group is made up of an award-winning brand like Mitsubishi Motors, they don’t need any help competing in…

Ten Years of i-MiEV Developments

June 11th, 2019 by

Mitsubishi i-MiEV was one of the first electric car series produced that had lithium-ion batteries. It’s the first electric car with DC fast charging capability. Mitsubishi Motors celebrates its 10th anniversary of Mitsubishi i-MiEV which launched on June 5, 2009. According to, the i-MiEV produces zero pollution, so it’s as town-friendly as it is…

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Mitsubishi Creates A New Electric Lancer Evolution SUV

June 6th, 2019 by

The Lancer Evolution might have gone out of production in 2016, but Mitsubishi never gave up on its most revered technologies and biggest street name. The four-time World Rally Championship driver title sedan had ten official versions over 24 years. The Evo became the brand’s flagship model showcasing its most potent turbocharged 4-cylinder engine, rally-tuned…

Posted in Mistubishi

How to Protect Your Car During the Summertime

June 4th, 2019 by

It’s that time of year again. Summer is starting to heat things up, and not only do people need to be more aware of the time of day and keeping themselves hydrated, but they need to stay cool. One of the best ways to do that is to spend some time in the shade, or…

Takao Kato, New CEO, Says Mitsubishi Will Not Retire From U.S.

May 30th, 2019 by

Takao Kato will most likely be Mitsubishi’s Motors’ next CEO. The new CEO will release a midterm plan before April 2020. Under his watch, the company won’t abandon its the North American market. The Next-gen Outlander will grow while the next-gen Outlander Sport will shrink. “Sales are being continued. North America is one of the…

Posted in Mistubishi

Mid 2019 Review of Alliance Ventures

May 28th, 2019 by

It’s been a while since we talked about Alliance Ventures. Remember, the new funding campaign by the Renault-Nissan-Mitsubishi Alliance to invest $1 billion in order to support open innovation, start-ups, and entrepreneurs in technology with a focus on autonomous systems, electric vehicles (EVs), connectivity, and artificial intelligence? Yeah, that one. Investments stopped abruptly in mid-November…

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The Forgotten Mitsubishi Concept; The Mitsubishi Concept-RA

May 21st, 2019 by

Let’s refresh our minds on the history of the all-wheel-drive diesel sports coupe that seems to have been forgotten. The name? Mitsubishi Concept-RA. When did it debut? It debuted on January of 2008 at the North American International Auto Show (NAIAS) in Detroit and the specs offered were 2.2-liter turbodiesel engine with 201 horsepower, 310…

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Mitsubishi Electric Develops Road Hazard Autonomous Tech

May 20th, 2019 by

Ever drive down the highway and hear two truck drivers honk to one another? Or maybe when driving down a road a little too quickly, a passerby will flash their high beams. It’s a code, usually to warn others about speed traps, but with autonomous vehicle technology being developed, automakers are using a similar tactic…

Get the Most Fuel Efficient Car from Mitsubishi Motors

May 16th, 2019 by

Mitsubishi Motors had a lot going on early 2019, especially when they debuted their new Mitsubishi Engelberg Tourer concept at the 2019 Geneva International Motor Show. Maybe even more interesting was their Dendo Drive House showcase, already set to become a consumer product within the year. Since then, the automaker has been a little quiet….

Mitsubishi’s Plans Include More of Everything; Dealers, Marketing and Awareness

May 15th, 2019 by

Mitsubishi Motors North America (MMNA) has a few prosperous years under its belt. On its sixth consecutive year of sales growth, and they ended 2018 at just over 118,000 cars. It was kind enough to put Mitsubishi ahead of Volvo and Lincoln, but overall it’s pretty small when it comes to the sales of Lincoln,…

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Mitsubishi Outlander Gets A New Look For 2020

May 9th, 2019 by

The 2020 Mitsubishi Outlander Sport is out, and it’s the compact crossover that has attracted more American customers than any other vehicle in Mitsu’s relatively sparse lineup. It looks like the new Mitsubishi already has captured the hearts of many. The updated model has “Dynamic Shield” front end styling which now resembles that of the…

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Another SVP Concept from Mitsubishi Debuts in the UK

May 7th, 2019 by

With the many auto shows happening overseas, here in the states we sometimes wonder if we’re going to see any of those new models. Sometimes, it could just be a special concept, like the new concepts from Mitsubishi in Tokyo. Other times, we look at a vehicle and wonder why there’s no future of a…

Mitsubishi Hints at Entering the U.S. Truck Market

May 1st, 2019 by

The 2019 Mitsubishi Triton, also known as the L200, made its debut in eastern markets overseas in late 2018. At that time, there was no word of the truck ever making it to the states. It’s a shame because with the Renault-Nissan Alliance backing Mitsubishi Motors, taking a gamble with high risk could have a…

Mitsubishi Is Focusing on Pickup’s For 2020 and 2021

May 1st, 2019 by

Mitsubishi is following Ford’s lead when it comes to the compact pickup segment. Recently, Ford started selling the Ranger again, which is more compact than its competitors. The last segment from Mitsubishi was from 2005-2009 with the Raider, a rebadged Dodge Dakota which was a product of Mitsubishi’s former union with Daimler, which was the…

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Fun Facts About the 2019 Mitsubishi Outlander

April 26th, 2019 by

The midsize crossover that competes with the Ford Edge, Jeep Grand Cherokee, and the Honda Passport is the one, the only Mitsubishi Outlander. With the new year comes many more features. Here are some updates throughout the year. Launched in 2013, the Outlander receives several periodic updates. For 2015, a new front-end design changed the…

The Mitsubishi Outlander PHEV Hits 200,000 Sales

April 23rd, 2019 by

After the big reveal of the Mitsubishi Engelberg Tourer and the Dendo Drive House at the 2019 Geneva International Motor Show, Mitsubishi Motors needs to take a little nap. Part of the Renault-Nissan-Mitsubishi Alliance, it can do that now that it’s partners/competitors will have to unveil their own advancements soon enough. It’s all part of…

Interview with an Uber Driver about the Mitsubishi Outlander

April 16th, 2019 by

Over the weekend, one of our writers found themselves hailing a ride via Uber. When the designated driver was selected, the make and model of their vehicle was none other than a Mitsubishi Outlander. A 2016 model year vehicle, it’s only a little over two years old and still looks great. With that in mind,…

Mitsubishi Presents It’s Latest Engelberg PHEV Concept

April 16th, 2019 by

A new Mitsubishi e-Yi PHEV concept from Geneva spawns in China. The plug-in hybrid Mitsubishi Engelberg Tourer Concept is unveiling at the 2019 Shanghai Auto Show. Visitors will be able to to see the Outlander-derivatives: Mitsubishi Eupheme EV and the Mitsubishi Eupheme PHEV, which launched in 2018. Mitsubishi e-Yi Concept specs: 2.4-Liter gas engine, designed…

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Mitsubishi Safety Features For 2019

April 11th, 2019 by

  Safety is important. For 2019 Mitsubishi is bringing out all of the stops for their vehicles: the Outlander PHEV, Outlander, Eclipse Cross, Outlander Sport, Mirage and Mirage G4 all have safety features that will make drivers and passengers feel comfortable. Here’s what every safety feature available, across all vehicles, do.   7 Airbag Safety…

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Revisiting the Engelberg Tourer

April 9th, 2019 by

When the Mitsubishi Engelberg Tourer concept first made its debut at the 2019 Geneva Motor Show, one could call it nothing new. Another plug-in hybrid from Mitsubishi Motors? It took several years for the Outlander PHEV to even make it to America, why should we get excited about it? Here we are a month later,…

Most Of Mitsubishi’s 2019 Tech- So Far

April 8th, 2019 by

Alliances between Renault, Nissan, and Mitsubishi have resulted in launching a based-cloud platform connected services. Having various cross-shareholdings isn’t enough for the three carmakers, and the so-called Alliance Intelligent Cloud will allow them to deliver in-vehicle combined services in almost 200 markets; the platform uses Internet-of-Things technologies and artificial intelligence to provide services based on…

Posted in TECH

Mitsubishi Motors Improves Its Sales and Its Lineup

April 3rd, 2019 by

Mitsubishi Motors has made a lot of changes to its lineup over the last several years, primarily in the North American Market with the introduction of the Outlander PHEV to American shores, the addition of the Mitsubishi Eclipse Cross, and most recently, the Engelberg Tourer. With their new additions bringing all sorts of tech and…

Posted in Mistubishi

Mitsubishi Motors Shares Its Roots with Future Concepts

March 26th, 2019 by

Every so often, one may wonder what is next for an automaker. A lot of large names have decades of experience in the industry, some have built partnerships, and some are paving the way for a new age of automotive technology. Although it may be a surprise, one of these automakers is quickly becoming Mitsubishi…

Mirage and Mirage G4 Highlights

March 26th, 2019 by

  Live largely, by going small. The Mitsubishi Mirage and Mirage G4 are designed for free-spirited and eco-conscious drivers. Offering both the best fuel economy in its class and CO2 emissions rating, it not only saves you in the gas department but also does its part of keeping our planet green. PERFORMANCE: Mirage: The Mirage…

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Mitsubishi Ranks Third in J.D. Power Customer Satisfaction Study

March 20th, 2019 by

There are so many auto review organizations out on the web, it can sometimes be hard to know who’s credible. Doing the right research about a vehicle is really up to the consumer, but there are some places to look when curious. Kelley Blue Book comes to mind, as well as WardsAuto and Edmunds. Today,…

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Practicality Will Dictate Mitsubishi’s Foreseeable Future

March 19th, 2019 by

Mitsubishi Motors has been around since the 1970s, and since then it’s history is a known one by car lovers. Such as when the company spun off Mitsubishi Motors from its Heavy Industries division. Mitsubishi was delivering economically minded vehicles to America while fleshing out its lineup to include sporting models.   By the time…

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2019 Outlander Highlights

March 14th, 2019 by

  An SUV that provides style and sophistication is in the brand-new 2019 Mitsubishi Outlander. With an all-new redesign in the headlights, wheels and front bumper that support the new modern look, drivers will sure enjoy all of the standard features included. The third-generation Outlander arrives with an affordable price and a slew of available…

Mitsubishi Unveils the Dendo Drive House

March 7th, 2019 by

Mitsubishi Motors is bringing the heat this year with concepts and technology galore. With the 2019 Geneva International Motor Show, the automaker has unveiled their oddly-named crossover, the Engelberg Tourer, and possibly a new lifestyle. To put it simply, Mitsubishi Motors has unveiled a power system that lets consumers vehicles power their home. We discussed…

Mitsubishi Engelberg Tourer

March 7th, 2019 by

There have been several teasers for the Mitsubishi Engelberg Tourer, but this time you can see a profile. Although you don’t see a clear pattern, it’s enough to heighten the spirits of those wanting any news on the Engelberg Tourer. Mitsubishi has plans on unveiling the Electric SUV concept at the 2019 Geneva Motor Show….

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2019 Eclipse Cross Highlights

February 27th, 2019 by

After months of getting sneak peeks of the 2019 Eclipse Cross, the vehicle is out. For years the Eclipse sports cars had a reputation for being Mitsubishi’s best-selling and most iconic vehicles ever. Back with a modern interpretation of a crossover, the Eclipse Cross is a fusion of sharp coupe looks and dynamic SUV mobility…

Mitsubishi Motors Announces Geneva Motor Show Lineup

February 26th, 2019 by

It’s only weeks away, but the Geneva Motor Show is already starting to heat up with automakers giving us inklings of what’s to come. Mitsubishi Motors has provided us with several promotional teasers, one of which being the new Engelberg Tourer concept, and quickly followed by the new 2020 Mitsubishi Outlander Sport showing up in…

Mitsubishi Starting to Rack up Awards with the Outlander

February 21st, 2019 by

With crossovers and SUVs dominating the automotive market, automakers are looking for ways to meet the demands of consumers in all kinds of car segments. One car segment that is starting to be born, and one that several automakers are trying to get in on, is mid-size SUVs. Not quite an SUV, not quite a…

Mitsubishi Announces New 2020 Outlander Sport for Geneva Motor Show

February 12th, 2019 by

Mitsubishi Motors recently teased a new concept coming to the 2019 Geneva Motor Show, and we weren’t quite sure what it could be. This is known as the new Mitsubishi Engelberg Tourer, and much has been left to the imagination with only a promo image out there. Now, still weeks away from the 2019 Geneva…

Outlander PHEV 2019 Highlights

February 12th, 2019 by

Mitsubishi came into 2019 strong with the Outlander Plug-In Hybrid SUV. The brand was recently hailed as the fastest-growing Asian automotive brand in the U.S. for the second year in a row, based on IHS Markit New Registrations data. The Outlander Plug-In Hybrid Vehicle- PHEV – is now available across trim levels- ES, LS and…

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Check out the Mitsubishi Delica Camper

February 6th, 2019 by

When it comes to camping, there is a large part of North America that just can’t get enough of the outdoors. Some of that may start with Boys and Girls Scout Troops, and from there it starts to bloom. Then they grow up and enter the market, and we have consumers buying a Jeep® to…

Mitsubishi Motors Reports Best January Sales since 2007

February 5th, 2019 by

We are only two months into 2019, but Mitsubishi Motors has had one of it’s best sales months since 2007. Along with overall yearly sales in 2018 of 118.074 vehicles sold, 2019 is coming in strong as well. In fact, 2019 January sales have been significantly higher than 2018 January sales.    Perhaps the jump…

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Mitsubishi Teases New Concept for Geneva

January 30th, 2019 by
University Mitsubishi Concept Geneva Motor Show

With the auto market slowly shifting towards vehicles with autonomous function, there are automakers that plan ahead and have a few concepts in the mix. There are also automakers planning for now, not gambling too much on the future and going with what works today. Mitsubishi Motors is in the latter group, and so far,…

Mitsubishi Creates Smart Navigation

January 29th, 2019 by

We live in an age where GPS navigation systems have made it easy for us to navigate the streets, but every once in a while even the smartest and most advanced navigation systems can leave us wanting for more. We’ve all been there, slowly maneuvering the car through a dense neighborhood when the navigation system…

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Mitsubishi Electric Develops Auto Cyber Security

January 22nd, 2019 by
University Mitsubishi Electric Cyber Attack Security

Mitsubishi Electric sure brought some interesting technology to the 2019 Consumer Electronics Show for their automotive counterpart, Mitsubishi Motors. With the automaker heading into autofocus car technology and artificial intelligence, a lot of the services that debuted at the 2019 CES were focused around facial recognition, virtual assistance, and driver security. Stepping up their game,…

Posted in Mistubishi

Mitsubishi Starts out 2019 Strong

January 22nd, 2019 by

Long gone are the days of uncertainty for Mitsubishi Motors North America (MMNA), the automaker enters 2019 with strong momentum. The brand was recently hailed as the fastest-growing Asian automotive brand in the U.S. for the second year in a row based on IHS Markit New Registrations data. With reported overall sales tallying up to…

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Watch the Super Wolf Blood Moon with Mitsubishi Motors

January 17th, 2019 by
University Mitsubishi Super Wolf Blood Moon

In 2017, Mitsubishi Motors surprised the auto market by bringing back their famed sports car, the Mitsubishi Eclipse, as a crossover, the Mitsubishi Eclipse Cross. Although the reception was mixed, 2017 gave Mitsubishi the perfect chance to develop a huge marketing campaign for the new Eclipse crossover. During 2017, the Great American Eclipse took place,…

Mitsubishi Electric Brings Tech to 2019 CES

January 10th, 2019 by
University Mitsubishi Electric 2019 CES

The 2019 Consumer Electronics Show has just begun, and although not solely based on automobiles like the auto shows we may cover, there’s still a chance for certain brands to get some of the spotlight. Mitsubishi Motors is one of the automotive brands that can make use of the Consumer Electronics Show thanks to the…

Mitsubishi Motors Reports Best Annual Sales

January 9th, 2019 by

The year 2018 was a very good one for Mitsubishi here in the U.S as the brand celebrated the end of the calendar year with its best sales numbers since 2007. A total of 118,074 vehicles were sold, marking a solid 13.9 percent increase in sales over the 2017 calendar year. This is the brand’s…

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New Concepts from Mitsubishi in Tokyo

January 3rd, 2019 by
University Mitsubishi Delica

Well, it seems 2018 was the perfect time for Mitsubishi Motors to gear up with their new alliance to Renault-Nissan and start working on new designs. The Outlander PHEV coming to America was a long time coming, and the Mitsubishi Eclipse Cross was sports car gone crossover and the last to come strictly from in-house….

The 2019 Mitsubishi CUV and SUV Lineup Doesn’t Disappoint

January 3rd, 2019 by

Crossovers are all the rage right now and if market predictions are anything to go by then it looks like they’re here to stay. Mitsubishi knows that one crossover SUV does not fit all, so they’ve taken to diversifying their current crossover and SUV lineup with different trims for drivers to choose from. Follow along…

Posted in Mitsubishi

Reviewing Mitsubishi Motors in 2018

December 27th, 2018 by
University Mitsubishi 2018 Eeclipse Cross

2018 has been quite a year for Mitsubishi Motors. For an automaker that was redefining itself, they sure have come a long way. It may be all a part of the new Mitsubishi GROWTH program, or maybe it can be attested to their new family, the Renault-Nissan Alliance. Either way, with a lot on their…

Mitsubishi is Headed to the Tokyo Auto Salon

December 25th, 2018 by

By the looks of it, Mitsubishi has plans to kick off the next model year (2019) with a bang as the automaker is taking its talents to the Tokyo Auto Salon next month (January 2019). In late November of this year (2018), Mitsubishi revealed a new generation D:5 Delica, a concept-car-turned-real that looks as if…

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Can We Turn the Outlander PHEV into a Sleigh?

December 20th, 2018 by
University 2018 Mitsubishi Outlander PHEV Sleigh

Ah, the holidays. What a nice time to celebrate time with family and friends. Some of us have to travel a bit, maybe even take a road trip. Others have large family get-togethers, sometimes with as much as three or four generations. How does one fit all the gifts and make the trip? How about…

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The Outlander SEL is a 2019 Top Safety Pick

December 18th, 2018 by

Accolades continue to trickle in for Mitsubishi Motors as we round out the 2018 model year. The Insurance Institute for Highway Safety (IIHS) just named the Mitsubishi Outlander SEL as a Top Safety Pick winner when equipped with optional front crash prevention and specific headlight package. This is the sixth year in a row that…

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New Mitsubishi Eclipse Cross Prototype Faces 2019 Dakar Rally

December 13th, 2018 by
University Mitsubishi Eclipse Cross T1 Prototyype 2019 Dakar Rally

The Mitsubishi Eclipse Cross is a throwback to the original Mitsubishi Eclipse. Reviews for the Eclipse Cross have been kind, but we know many were sad to see the sports car go crossover. Once the name of a sports car, even a horse, the Mitsubishi Eclipse has a great history. Well, the glory days for…

Get Your Sleigh Ready for a Holiday Road Trip

December 11th, 2018 by

With the holidays right around the corner it’s likely that everyone is finalizing their plans for a sweet holiday getaway. That said, there’s no better time than the present to make sure that the family sleigh is in top shape for travel and gift-delivery purposes. Perform these simple maintenance checks to ensure a smooth ride…

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Mitsubishi Eclipse Cross Gets 5-Star Safety Rating

December 6th, 2018 by

When the consumer base first learned about the Mitsubishi Eclipse Cross, now at dealerships, the fans of the old Mitsubishi Eclipse sports car were not happy. It took a little time, but eventually, consumers started to see the allure of the new crossover. It had style, versatility, and plenty of cool technology. Now that the…

Outlander PHEV is Named Green SUV of the Year

December 4th, 2018 by

Mitsubishi has a lot to celebrate as we close out the 2018 model year with their Eclipse Cross winning RJC’s Car of the Year Award back in November and now their Outlander Plug-in Hybrid Electric Vehicle (PHEV) is being awarded Green Car Journal’s 2019 Green SUV of the Year award at the LA Auto Show….

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Mitsubishi Motors Debuts e-Evolution Concept in America

November 29th, 2018 by
University Mitsubishi e-Evolution Concept LA Auto Show

Mitsubishi Motors had plans for a press conference prior to the 2018 Los Angeles Auto Show, and they were not bluffing. For the first time, Mitsubishi has decided to unveil the e-Evolution concept in North America. This electric, supposedly autonomous and artificially intelligent vehicle showed up at the Geneva Motor Show and Tokyo Motor Show…

What you Need to Know About the Outlander PHEV and the Federal tax Credit

November 27th, 2018 by

The end of the year is upon us, and outlets like U.S. News indicate that the month of December is arguably the best time to finally take the plunge on that new car you’ve been eyeing. Statistical data from TrueCar goes even further and suggests that December is also an excellent time to buy a…

Posted in Mitsubishi

Alliance 2022 Makes Its Sixth Investment

November 20th, 2018 by

Mitsubishi Motors has been a little quiet as of late, and so far, we know that the automaker plans to show up at the LA Auto Show. Mitsubishi Motors is also holding a press conference prior. The big news today is the next installment of the Alliance 2022 Alliance Ventures funding campaign. Having already made…

The Future of the Mitsubishi Triton Truck in the U.S.

November 15th, 2018 by
University Mitsubishi 2019 Mitsubishi Triton

Mitsubishi Motors has been teasing the return of their Mitsubishi Triton truck (also known as the L200), and the last teaser image was released in late October 2018. The next auto show is in late November, the 2018 Los Angeles Auto Show, and Mitsubishi is already planning to show up. Before then however, it would…

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