Who’s ready for a scientific experiment? It starts with a hypothesis and ends in a theory. Back in May 2020, the Renault-Nissan-Mitsubishi Alliance discussed mid-term plans for Alliance 2022, the strategy set forth for the Alliance several years ago. What was described as a Follow-the-Leader strategy, Mitsubishi Motors was set up as the automaker to…
You’re driving home, groceries or luggage in the car, and you just want to pull up and unload. Except, you need to get out of the car and open the garage or maneuver things through the front door if no garage. Well, this one is for the consumers who do have a garage and don’t…
We’re well into the first quarter of 2021, and many automakers have released the 2021 variations of their model lineup. One that seems to be dragging their legs a bit is none other than Mitsubishi Motors, waiting until mid-February to release the new generation of its Outlander SUV, and then a little later, we hear…
It’s been a long-time coming, but the next generation of the Mitsubishi Outlander is finally being revealed. Skipping 2021 and launching into 2022, Mitsubishi Motors has changed the SUV from the wheels up, and recently revealed the all-new Outlander during the first ever vehicle to debut on Amazon Live. The pandemic sure has changed…
Mitsubishi and the Renault-Nissan-Mitsubishi Alliance have had a number of developments in recent years. Back in May 2020, the Alliance shared mid-term plans for business strategies and how it will be working towards continued success. Mitsubishi Motors is working on producing a new vehicle for the C or D vehicle segment – it’s anyone’s guess…
Two years ago, Mitsubishi Motors was doing a little something interesting to share information about the features found on the Mitsubishi Outlander PHEV. A plug-in hybrid electric vehicle (PHEV), some consumers may be swayed away from going green. So, Mitsubishi gave some dealerships in Canada an augmented reality app that could illustrate the hybrid features…
In today’s post-pandemic world, things are starting to look up. The Coronavirus really did a number on the world, affecting many people in different ways. As people try to recover, so is the economy, namely the automotive industry. Think about it – every day, many of us rely on transportation to get necessities or even…
Last week, we discussed the news about the 2020 Rebelle Rally event. Held over the weekend of October, running from October 7-18, 2020, the 10-day, 2,000 km navigational course was filled with vehicles from various automakers racing to compete for gold. During this event, there are three categories vehicles can win – 4×4, Crossover, and…
When we first heard Mitsubishi Motors was returning to the Rebelle Rally for 2020, we were curious what the automaker had to offer this year. The Rebelle Rally, the first all-women’s off-road rally and also the longest competition in the U.S. (of the 48 connected states), is a 2000-kilometer race of off-road navigation. Last year,…
Well this is an interesting turn of events. When Mitsubishi Motors started discussing the possibility of bringing the Lancer sports car back as a crossover, people weren’t too thrilled. After the “Return of the Mitsubishi Eclipse As a Crossover” debacle, one would think the automaker would listen to the fans of rally cars and not…
