Mitsubishi Motors has been quiet about any new concepts or models coming to the lineup. Save for promotions surrounding the newly refreshed Mitsubishi Outlander SUV, and the continuation of the Outlander PHEV, the automaker hasn’t commented on any plans to revive the Mitsubishi Lancer as a crossover, or at all. Pushing the market reach forward…
It has been a year since the Renault-Nissan-Mitsubishi Alliance held a virtual press conference to discuss the mid-term plans of Alliance 2022, the business strategy set forth for the Alliance for the next five years (at the time). A new business strategy was introduced, set up to still keep each automaker in competition with one…
“We aim to be ahead of the trends in the industry…The Mitsubishi Electric technologies in this demonstration system have received very positive feedback from our customers and partners and we continue to work towards realizing creative, premium entertainment solutions.” Words spoken by Mark Rakoski, Vice President of Advanced Engineering, Mitsubishi Electric Automotive America. There are…
On Sept. 15, 2016, the last Mitsubishi Lancer Evolution Final Edition sold for $76,400 at the end of an auction held by eBay and Mitsubishi Motors. With Mitsubishi having stopped selling the Mitsubishi Lancer and Lancer Evolution in the states, getting the last unit ever made was a huge deal for racing fans. One of…
The Renault-Nissan-Mitsubishi Alliance, known as the Renault-Nissan Alliance prior to the addition of Mitsubishi in 2016, has had a lot of recent developments lately. Following the digital press release discussing new business strategies and upcoming vehicles from the Alliance in May 2020, we are seeing inklings of possible concepts, but all overseas, such as the…
Who’s ready for a scientific experiment? It starts with a hypothesis and ends in a theory. Back in May 2020, the Renault-Nissan-Mitsubishi Alliance discussed mid-term plans for Alliance 2022, the strategy set forth for the Alliance several years ago. What was described as a Follow-the-Leader strategy, Mitsubishi Motors was set up as the automaker to…
You’re driving home, groceries or luggage in the car, and you just want to pull up and unload. Except, you need to get out of the car and open the garage or maneuver things through the front door if no garage. Well, this one is for the consumers who do have a garage and don’t…
In May 2020, the Renault-Nissan-Mitsubishi Alliance announced the mid-term plans for Alliance 2022, the five-year roadmap for the Alliance as an automotive group while still keeping each entity in competition with the other and external parties. A new business strategy was introduced and technologies in production were revealed. Following a “Follow-the-Leader” type pattern, Mitsubishi Motors…
We’re well into the first quarter of 2021, and many automakers have released the 2021 variations of their model lineup. One that seems to be dragging their legs a bit is none other than Mitsubishi Motors, waiting until mid-February to release the new generation of its Outlander SUV, and then a little later, we hear…
It’s been a long-time coming, but the next generation of the Mitsubishi Outlander is finally being revealed. Skipping 2021 and launching into 2022, Mitsubishi Motors has changed the SUV from the wheels up, and recently revealed the all-new Outlander during the first ever vehicle to debut on Amazon Live. The pandemic sure has changed…
