University Mitsubishi Blog

Used Car of the Week: 2018 Dodge Grand Caravan

July 1st, 2019 by

For those looking for the right vehicle to take the entire family on a memorable summer road trip, we would recommend the Dodge Grand Caravan. Simply put, the power afforded to this minivan is utterly fantastic with a classic style in appearance and solid gas mileage, few vehicles can compare to the 2018 Dodge Grand…

Mitsubishi Motors Has A New Advertising Strategy in the Market

June 27th, 2019 by

Mitsubishi Motors has a new advertising strategy that embraces its niche in the market. The creative is themed the “Small Batch.” It commemorates a “carefully crafted products, thoughtfully curated collections and an unwavering, independent mindset,” Kimberley Gardiner has said, and she joined the company in January as vice president and CMO. The first manifestation happened…

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Mid 2019 Review of Mitsubishi Motors

June 26th, 2019 by
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Recently, we had a mid-2019 review of Alliance Ventures, the $1 billion funding campaign set up for investing in start-ups and entrepreneurs developing technology for autonomous systems, electric vehicles (EVs), connectivity, and artificial intelligence (A.I.) Given all the current news in the auto industry with brewing partnerships and contracts being signed, it’s time to take…

Prius Versus Prius, Which Toyota Is Right For You?

June 21st, 2019 by

Toyota’s fantastic and ever-popular hybrid car, the Prius, has been around since 1997 in Japan. The vehicle went worldwide by 2000 and became one of the most popular and heralded hybrid cars on the market. By April 2011, the Prius had sold over a million vehicles in the United States alone. More recent versions are…

The 2019 Mitsubishi Outlander PHEV is the “Best Green Vehicle Hybrid”

June 19th, 2019 by

  The Mitsubishi has the honor of having the “Best in Class Green Vehicle Hybrid or PHEV with its 2019 Outlander PHEV.” The New England Motor Press Association gave the award at the Winter Vehicle Award. The news comes a year after the 2018 Outlander PHEV was named the “Best Green Winter Vehicle” by NEMPA…

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Used Car of the Week: 2018 Ford Edge

June 19th, 2019 by

It’s nice to know that the 2018 Ford Edge still has room, with 5-passenger offering brimming with the feature, style, and power. Ford’s 2018 Edge crossover SUV delivers handling and car-like ride plus the ability to light off-road trails. Although there is no comparison between the likes of the Jeep Grand Cherokee or Subaru Outback,…

Posted in Driver's Auto Mart

Mitsubishi Motors Named “Telematics OEM of the Year”

June 18th, 2019 by
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This month, Mitsubishi Motors is continuing to win awards. After recently receiving multiple performance awards from the Automotive Science Group, Mitsubishi continues to surprise. Having recently started upgrading their vehicles in the safety department, Mitsubishi Motors vehicle are becoming safer to drive. During this year’s TU-Automotive Detroit, the world’s largest automotive technology conference and exhibition….

Ten Years of i-MiEV Developments

June 11th, 2019 by

Mitsubishi i-MiEV was one of the first electric car series produced that had lithium-ion batteries. It’s the first electric car with DC fast charging capability. Mitsubishi Motors celebrates its 10th anniversary of Mitsubishi i-MiEV which launched on June 5, 2009. According to mitsubishi.com, the i-MiEV produces zero pollution, so it’s as town-friendly as it is…

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Common Car Problems in the Summer that Anyone Can Experience

June 11th, 2019 by

Summertime is officially here, and that means the perfect opportunity to visit friends and family and go on that much-wanted. People tend to neglect their vehicles during the summer because they have a vacation mindset. Here are a few ways to avoid some of the usual car trouble and accidents that happen during the hot…

Posted in Driver's Auto Mart

Mitsubishi Creates A New Electric Lancer Evolution SUV

June 6th, 2019 by

The Lancer Evolution might have gone out of production in 2016, but Mitsubishi never gave up on its most revered technologies and biggest street name. The four-time World Rally Championship driver title sedan had ten official versions over 24 years. The Evo became the brand’s flagship model showcasing its most potent turbocharged 4-cylinder engine, rally-tuned…

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