University Mitsubishi Blog

Mitsubishi Electric Coming to the 2019 Tokyo Motor Show

October 2nd, 2019 by
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Every two years, the big auto show in Tokyo takes place. It’s the biennial Tokyo Motor Show, and Mitsubishi Motors is always one to debut a new vehicle at the show. We’ve discussed the upcoming new Mitsubishi electric SUV set to be unveiled later this month (October 2019), but there’s another section of Mitsubishi Motors…

Mitsubishi Corp Invests in Whim App Parent Company MaaS Global

September 25th, 2019 by
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With self-driving cars, and virtual assistants, and artificial intelligence being placed into vehicles, it’s starting to feel like we’re living in the future. Just take a look at some of the tech Mitsubishi Electric brought to the 2019 Consumer Electronics Shows. Pretty much everything we just mentioned was demonstrated at the Mitsubishi Electric booth, from…

Why the Current Used Vehicle Market Is Better Than Ever

September 25th, 2019 by

Has the time come to buy a vehicle? When considering to buy a vehicle, many factors come into play. Especially for drivers that are looking for a smart deal, the best way to save money is to go with a used vehicle. Many shoppers often wonder what they will be getting with a pre-owned ride….

Used Car of the Week: 2016 Hyundai Sonata

September 25th, 2019 by

The 2016 Hyundai offers a comfortable ride, an upscale interior, and user-friendly features. Additionally, it boasts excellent safety scores. For 2016, the Sonata Hybrid and Sonata plug-in hybrid rounded out the Sonata lineup. Performance: For 2016, the Hyundai Sonata offers three engine options. There is the Sonata SE, the Sport, and the Limited models have…

Posted in Driver's Auto Mart

Mitsubishi Is Teasing the New Electric SUV at the 2019 Tokyo Motor Show

September 25th, 2019 by

Mitsubishi has released an image as part of an upcoming concept vehicle. It’s a small SUV that uses a “downsized” plug-in hybrid four-wheel-drive drivetrain which saves weight. Mitsubishi efficiently puts it as: “The small electric SUV concept car pulls together the company’s electrification and all-wheel-drive control expertise and technologies.”  The teaser presented doesn’t show much,…

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Highlights of the 2020 Mitsubishi Outlander

September 18th, 2019 by

  The 2020 Mitsubishi Outlander offers a variety of value and features that make it a competition to other family crossover SUVs. For the 2020 trims, the Outlander will get a new Special Edition (SP) trim that will sit between the LE and SEL models, and they will add black styling pieces to the exterior…

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Mitsubishi Has Invested in Whim Mobile Application for Feasible Car Ownership

September 12th, 2019 by

Mitsubishi Corporation has joined Toyota Financial Services as investors in a Finnish firm that is looking to offer another feasible alternative to car ownership. The Tokyo-based company has purchased shares in MaaS Global Oy, a Helsinki-based company that is behind the Whim mobile application. Whim had raised about $26 million from investors in April for…

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The City of London Corp Enlists Mitsubishi for Electrified Fleet to Protect Epping Forest

September 11th, 2019 by
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When we talk about the automotive industry, most people would immediately think of their favorite car or a brand they like, and they would be right. When it comes to automobiles, the consumer market is the immediate target that automakers want to appeal to. So, isn’t it a little crazy when an automobile has a…

Used Car of the Week: 2017 Hyundai Elantra

September 6th, 2019 by

The 2017 Hyundai Elantra is a stand out compact car that ranks in the top-five on USNews.com’s 2017 Compact Cars and 2017 Hatchbacks. A fantastic interior and incredible safety measures help make the 2017 Elantra a solid and reliable choice for owners. Amongst the competition, this Hyundai product offers a high-quality approach for customers to…

Mitsubishi Is Experimenting With Experiential Test Drive Pop-Ups

September 4th, 2019 by

Mitsubishi Motors North America has launched a direct-to-consumer (DTC) test drive program which combines hyper-local targeting and experiential marketing, according to a company press release. The Small Batch Drive Experience, artificial intelligence (AI), geotargeting, and social listening are used to identify the gatherings of the consumers who match the buyer profile. The cars available for…

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